Ashwagandha Powder
FailDemand is soft, at -22.7% this quarter, so Ashwagandha Powder is a Fail.
- Flapen Score
- 45 / 100Ranks 1,592 of 2,976 Grocery niches · −1 vs the category median of 4645
- Market size
- £85K/yr66K searches / yr
- 90-day growth
- -22.7%search demand this quarter
- Competition
- 69%top-5 click share · 9 brands · 16 sellers
Flapen Score
Ashwagandha Powder against its category
The dotted line is the Grocery average. Past it, Ashwagandha Powder is stronger. Inside it, weaker.
Market
The Ashwagandha Powder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ashwagandha Powder 66K times last year and spent an estimated £85K. The top 5 brands take 83% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 11.2% of those searches ended in a purchase.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- -22.7%
- Conversion, latest week
- 11.2%
- Market size, estimated
- £85Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- ashwagandha powder50K searches a year
02 · Price
A sale here is worth £11.57.
Listings sell for £11.57 on average, from £4.37 to £22.23. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £11.57 that is £3K to £6K a year per listing.
- Average price
- £11.57under the $15 to $100 sweet spot
- Price range
- £4.37–£22.23
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #80 within Herbs, Spices & Seasonings. It carries 691 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 10.7%
- Average rank
- #80in Herbs, Spices & Seasonings
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 691per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Ashwagandha Powder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MySuperfoods Organic Ashwagandha Root 200g | Vegan | Gluten Free | Non-GMO | Superfood
- Price
- £7.12
- Rating
- 4.5/5
- Reviews
- 258
- Age
- 4y ago

HANDPICK Ashwagandha Root Powder (200g/7oz) Withania Somnifera | Finest Grade A Root Powder | Non-GMO Vegan & Raw from India | Packed in Resealable Zip Lock Pouch
- Price
- £4.81
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 1y ago

Ecoveda Organic Ashwagandha Root Powder 100 g Pure Withania Somnifera
- Price
- £4.37
- Rating
- 4.7/5
- Reviews
- 10
- Age
- 8mo ago

Organic Ashwagandha Powder 500g | Adaptogen | Vegan
- Price
- £14.11
- Rating
- 4.3/5
- Reviews
- 120
- Age
- 2y ago

Organic Ashwagandha Powder - Raw Vegan Ashwagandha Root Powder by TheHealthyTree Company - Certified Organic Natural Stress Relief and Energy Support (250g)
- Price
- £8.90
- Rating
- 4.5/5
- Reviews
- 482
- Age
- 9y ago
Trending
estimated 90-day click momentum
Ecoveda Organic Ashwagandha Root Powder 100 g Pure Withania Somnifera
- Price
- £4.37
- Rating
- 4.7/5
- Reviews
- 10
- Age
- 8mo ago

Ausha Organic Ashwagandha Powder 500g - for Stress and Anxiety Relief Energy Sleep Aid - UK Certified Organic by Soil Association - Source of Vitamins and Minerals - Adaptogen
- Price
- £11.73
- Rating
- 4.3/5
- Reviews
- 303
- Age
- 7y ago

Organic Ashwagandha Powder 250g - UK Certified Organic by Soil Association - Withanolides Stress and Anxiety Relief Energy Sleep Aid - Add to Juices Smoothies Water
- Price
- £7.38
- Rating
- 4.3/5
- Reviews
- 303
- Age
- 8y ago

MySuperfoods Organic Ashwagandha Root 1Kg | Vegan | Gluten Free | Non-GMO | Superfood
- Price
- £22.23
- Rating
- 4.5/5
- Reviews
- 258
- Age
- 4y ago

Ashwagandha KSM 66 Complex 3000mg Enhanced with L-Tryptophan & Vitamin B6 (2 Month Supply) Ashwagandha High Strength Capsules with 250mg Extract (Not Gummies or Powder) - Vegan UK Made
- Price
- £7.26
- Rating
- 4.4/5
- Reviews
- 6,943
- Age
- 3y ago
Newest
by launch date
Ecoveda Organic Ashwagandha Root Powder 100 g Pure Withania Somnifera
- Price
- £4.37
- Rating
- 4.7/5
- Reviews
- 10
- Age
- 8mo ago

HANDPICK Ashwagandha Root Powder (200g/7oz) Withania Somnifera | Finest Grade A Root Powder | Non-GMO Vegan & Raw from India | Packed in Resealable Zip Lock Pouch
- Price
- £4.81
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 1y ago

Organic Ashwagandha Powder 500g | Adaptogen | Vegan
- Price
- £14.11
- Rating
- 4.3/5
- Reviews
- 120
- Age
- 2y ago

MySuperfoods Organic Ashwagandha Root 500g | Vegan | Gluten Free | Non-GMO | Superfood
- Price
- £15.40
- Rating
- 4.5/5
- Reviews
- 258
- Age
- 3y ago

Ashwagandha KSM 66 Complex 3000mg Enhanced with L-Tryptophan & Vitamin B6 (2 Month Supply) Ashwagandha High Strength Capsules with 250mg Extract (Not Gummies or Powder) - Vegan UK Made
- Price
- £7.26
- Rating
- 4.4/5
- Reviews
- 6,943
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
16
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
12%
- MySuperfoods35%
- HANDPICK21%
- AUSHA13%
- Ecoveda8%
- Yin & Yang Superfoods6%
- TheHealthyTree Company6%
- Open — no brand owns it (3 brands, 12%)
Demand
Ashwagandha Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Ashwagandha Powder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ashwagandha powder50K/yr
- ashwagandha powder organic10K/yr
- organic ashwagandha powder6K/yr
Reviews and returns
What reviews say buyers love and hate about Ashwagandha Powder
We read the reviews and the return reasons for every product selling here.
“Apparently it very under dosed someone did some testing its a waste of money check on YT”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ashwagandha Powder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









