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Appletiser Cans Apple 250ml X 24

Fail

The top 5 brands take 100% of clicks, so Appletiser Cans Apple 250ml X 24 is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£167K/yr177K searches / yr
90-day growth
+31.1%search demand this quarter
Competition
79%top-5 click share · 5 brands · 76 sellers

Flapen Score

Appletiser Cans Apple 250ml X 24 against its category

The dotted line is the Grocery average. Past it, Appletiser Cans Apple 250ml X 24 is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Appletiser Cans Apple 250ml X 24 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Appletiser Cans Apple 250ml X 24 177K times last year and spent an estimated £167K. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

9.9% of searches ended in a purchase last week.

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £167K a year.

Searches, last 12 months
177K
Growth, 90 days vs prior 90
+31.1%
Conversion, latest week
9.9%
Market size, estimated
£167Ka year
Peak month
December2.7× the quietest month
Top search term
appletiser141K searches a year

02 · Price

A sale here is worth £9.55.

Listings sell for £9.55 on average, from £0.77 to £19.68. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At £9.55 that is £12K to £14K a year per listing.

Average price
£9.55under the $15 to $100 sweet spot
Price range
£0.77–£19.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,250–1,500
Revenue per listing a year
£12K–£14K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

25% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #201 within Fizzy Drinks. It carries 1,146 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
67%
Out of stock, average day
5.0%
Average rank
#201in Fizzy Drinks
Average rating
4.67 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,146per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Appletiser Cans Apple 250ml X 24 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£17K£33K£50K£67K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

76

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Appletiser77%
  • Coca-Cola10%
  • J2O5%
  • SHANZA DEPARTMENTAL'S5%
  • Tango4%
  • Open — no brand owns it (0%)

Demand

Appletiser Cans Apple 250ml X 24 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 2.7×

Search terms

Top Appletiser Cans Apple 250ml X 24 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • appletiser141K/yr
  • appletiser cans apple 250ml x 2422K/yr
  • appletiser cans9K/yr
  • appletizer5K/yr

Reviews and returns

What reviews say buyers love and hate about Appletiser Cans Apple 250ml X 24

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sweetness14%−0.03

How sweet

is a little too sweet for my taste

Strength14%−0.06

Box to flimsy for heavy cans

Product weaker than the original J2o

Value For Money12%+0.49

A bit expensive

only issue I have is bit expensive for the amount you get

I find them very expensive in shops

Dilute/Watery11%−0.05

Not the best tastes to me like a cheap dilute

Ok. These are a bit watery, weak and sickly for my taste,

Hardly any flavour very watery

Durability7%+0.09

they don't last long

Love

Value For Money29%+0.49

Good value for money

Great deal

Excellent value

Taste-Overall28%+1.74

Good drink

Great refreshing taste

Amazing taste

Flavor10%−0.01

Great flavour

Oh I love this juice especially this flavor

Excellent quality drink with a fantastic refreshing flavour

Freshness8%+0.59

Taste great very refreshing

Very refreshing

A lovely refreshing drink

Quality-Overall8%+0.77

Amazing quality

Great quality and a bit more sophisticated than other sparkling apple drinks

Excellent product

FAQ

Common Appletiser Cans Apple 250ml X 24 questions

Answered from the same tracked data.