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Anton Berg Liqueur Chocolates

Fail

Demand is soft, at -38.9% this quarter, so Anton Berg Liqueur Chocolates is a Fail.

Flapen Score
46
46 / 100
Ranks 1,444 of 2,976 Grocery niches · on the category median
Market size
£51K/yr71K searches / yr
90-day growth
-38.9%search demand this quarter
Competition
38%top-5 click share · 12 brands · 53 sellers

Flapen Score

Anton Berg Liqueur Chocolates against its category

The dotted line is the Grocery average. Past it, Anton Berg Liqueur Chocolates is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Anton Berg Liqueur Chocolates market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Anton Berg Liqueur Chocolates 71K times last year and spent an estimated £51K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

4.5% of searches ended in a purchase last week.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -38.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
-38.9%
Conversion, latest week
4.5%
Market size, estimated
£51Ka year
Peak month
December15.2× the quietest month
Top search term
anthon berg chocolate liqueurs26K searches a year

02 · Price

A sale here is worth £15.84.

Listings sell for £15.84 on average, from £3.46 to £36.84. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £15.84 that is £2K to £4K a year per listing.

Average price
£15.84inside the $15 to $100 sweet spot
Price range
£3.46–£36.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

26% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #581 within Chocolate Candy. It carries 1,160 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
26%
Prime listings
95%
Out of stock, average day
16.7%
Average rank
#581in Chocolate Candy
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,160per listing
Listings tracked
39

04 · Newcomers

Amazon counts 0 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Anton Berg Liqueur Chocolates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

12 rising

Sellers

53

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

38%

Top 20: 81%

Open market

7%

  • Anthon Berg78%
  • E.Wedel4%
  • TJMolten4%
  • Generic2%
  • Deplenty2%
  • Intergalactic Sweets2%
  • Open — no brand owns it (6 brands, 7%)

Demand

Anton Berg Liqueur Chocolates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 15.2×

Search terms

Top Anton Berg Liqueur Chocolates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • anthon berg chocolate liqueurs26K/yr
  • anthon berg21K/yr
  • anton berg liqueur chocolates19K/yr
  • anthony berg chocolate liqueurs5K/yr

Reviews and returns

What reviews say buyers love and hate about Anton Berg Liqueur Chocolates

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money17%−0.03

Bit expensive

Overpriced

more expensive

Size-Overall10%−0.01

The chocolate barrels are bigger than I expected

Bigger than they look

On the small side

Flavor10%−0.11

Flavour of booze seems lacking compared to previous purchase last year

the flavours can all taste tge same

No orange liquor flavour

Alcohol Flavor8%+0.41

Anything with alcohol abd fhoca

Think I spilt most of them down my too as they were so full of alcohol

Sweetness5%−0.05

May be a little too sweet

Love

Taste-Overall44%+3.48

Most delicious chocolates

Good taste

Delicious Chocolates

Quality-Overall16%+0.79

Good quality

I would say a quality gift

Good quality chocolate & liquor

Gifting Purpose13%+0.14

Great present

Special gift

Ideal Gift for anyone

Value For Money7%−0.03

great value

Good value for money

Good value

Flavor7%−0.11

Nice flavour

A chocolate with many flavours

A nice treat for a special occaion

Return

0.1% Return rate 100% Fixable by listing

Advertised Vs Actual Product100%▁▁█▁▁▁

False advertising

FAQ

Common Anton Berg Liqueur Chocolates questions

Answered from the same tracked data.