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55

ancient roots olive oil

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 54Growth 88Conversion 57Competition 10Returns 100Price range 95Avg price 95Brand share 0Review moat 74Quality gap 30

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible£40.04

avg listing price — sweet spot $15–$100

Price range

Incredible£15.87–£99.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+92.9%

90-day search growth — must beat 0% to launch

Review moat

Good540.33

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Market size

Good£371K

£371K/yr · 192K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad88%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, ancient roots olive oil is a £371K/yr Amazon United Kingdom market (192K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 55/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

ancient roots olive oil market data

Units sold / yr
8K–10K
avg 750–1,000/product
Revenue / yr
£320K–£400K
units × avg price
Conversion rate
4.8%
Avg BSR
#18
Page quality
0%
Prime
56%
Sponsored
89%
Out of stock
8.4%
Avg brand age
54 months
Avg seller age
167 days

Competition & brand share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • AEONS62%
  • Andalus24%
  • November Polyphenols8%
  • Yolioo5%
  • Skapeti2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +92.9% search growth over the last 90 days.
9K7KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.6×

Top ancient roots olive oil search terms

  • ancient roots olive oil109K/yr
  • ancient roots olive oil polyphenol-packed extra virgin olive oil13K/yr
  • aeons ancient roots olive oil14K/yr
  • ancient roots olive oil reviews26K/yr
  • aeons olive oil6K/yr
  • volcanic olive oil9K/yr
  • ancient roots4K/yr
  • aeons ancient roots volcanic extra virgin olive oil3K/yr
  • ancient roots extra virgin olive oil5K/yr
  • volcanic olive oil high in polyphenols3K/yr
All search terms

Top ancient roots olive oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£37K20%£74K30%£111K40%£148K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about ancient roots olive oil

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall27%

“Amazing taste”

Quality-Overall23%

“Overall great high quality EVOO that delivers and definitely recommend”

Value For Money7%

“Good value for money”

Oily/Greasy5%

“A fine tasting oil”

Flavor5%

“full of flavor”

Health Benefits-Overall5%

“Great for Wellness Shots”

Ingredients-Overall4%

“higher polyphenol content”

Vegan/Organic3%

“Great Organic Extra Virgin Olive Oil”

Spiciness2%

“Nice peppery, nutty taste”

Advertised Vs Actual Product2%

“Arrived as advertised”

What buyers complain about

Value For Money23%

“Expensive”

Taste-Overall13%

“Horrible taste”

Spiciness7%

“Peppery”

Oily/Greasy5%

“Oil”

Bitter4%

“It was extremely bitter”

Functionality-Overall2%

“Results dont appear to live up to the pre sales hype”

Ease Of Use2%

“Very difficult to get top off”

Smell2%

“immediately noticed it had zero aroma”

Advertised Vs Actual Product2%

“Yet on Amazon advert they say there is. So I wonder what is true.”

Storage Temperature2%

“Smashed bottle”

Top return reasons

Taste-Overall100%

Common questions

Is ancient roots olive oil profitable to sell on Amazon United Kingdom?
The niche generates £371K/yr across 9 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is +92.9%. Flapen's verdict: Worth a look (55/100).
How competitive is the ancient roots olive oil niche?
5 brands and 6 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in ancient roots olive oil?
Top complaints mined from reviews: Value For Money, Taste-Overall, Spiciness. The return rate is 0.0%.
When does demand for ancient roots olive oil peak?
Demand peaks in Apr–May–Jun; the busiest month runs 2.6× the quietest.
What does it cost to enter the ancient roots olive oil niche?
Listings span £15.87–£99.18; the average listing price is £40.04 (sweet spot $15–$100). The average incumbent carries 540 reviews — the moat a new listing must climb.