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50

american drinks

Worth a look

Shows low returns (0.1%), but a concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list.

Market size 44Growth 59Conversion 96Competition 14Returns 100Price range 21Avg price 21Brand share 15Review moat 30Quality gap 78

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible13.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+34.5%

90-day search growth — must beat 0% to launch

Market size

Okay£232K

£232K/yr · 236K searches

Review moat

Okay3,503.2

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£7.52

avg listing price — sweet spot $15–$100

Price range

Bad£0.90–£18.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad94%

top-5 brand share — brand-locked demand

Competition

Bad83%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United Kingdom niche tracking, american drinks is a £232K/yr Amazon United Kingdom market (236K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jan–May–Jun–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

american drinks market data

Units sold / yr
25K–30K
avg 2,500–3,000/product
Revenue / yr
£188K–£226K
units × avg price
Conversion rate
13.1%
Avg BSR
#49
Page quality
0%
Prime
90%
Sponsored
50%
Out of stock
0.0%
Avg brand age
59 months
Avg seller age
167 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

72

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

3%

  • BARR61%
  • Lucozade16%
  • Morrisons8%
  • Pepsi6%
  • Soda Folk3%
  • Ben Shaws3%
  • Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +34.5% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, May, Jun, Dec · busiest ÷ quietest = 2.1×

Top american drinks search terms

  • cream soda118K/yr
  • lucozade cans23K/yr
  • american drinks34K/yr
  • cream soda 24 cans16K/yr
  • american soda13K/yr
  • barr cream soda7K/yr
  • lucozade cans 24 pack5K/yr
  • american cream soda5K/yr
  • lucozade original cans5K/yr
  • barrs cream soda cans 24pk3K/yr
All search terms

Top american drinks products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£35K30%£70K45%£104K60%£139K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about american drinks

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money36%

“Amazing Value”

Taste-Overall25%

“Amazing taste for”

Flavor9%

“Loves the fizz and flavour”

Quality-Overall6%

“Excellent product”

Alcohol Flavor6%

“Great drink”

Sweetness5%

“I love this sugar free treat”

Advertised Vs Actual Product3%

“As Advertised”

Freshness2%

“Its incredibly refreshing”

Energy Level2%

“it keeps my energy levels up”

Breathability1%

“Good after sweating in my shed after a gym session”

What buyers complain about

Taste-Overall25%

“Just received another crate the taste has changed”

Ease Of Use19%

“Cant open”

Quality-Overall7%

“Bad batch”

Durability7%

“at least 7 cans the opener broke off”

Functionality-Overall5%

“The pull ring on every can did not work”

Value For Money3%

“double the price would not buy again”

Flavor3%

“The flavour feels incredibly artificial”

Natural Resource Wastage2%

“Waste of money”

Dilute/Watery2%

“watery, not as thick and creamy/foamy as I remember it in a bottle”

Contamination2%

“Contaminated products”

Common questions

Is american drinks profitable to sell on Amazon United Kingdom?
The niche generates £232K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +34.5%. Flapen's verdict: Worth a look (50/100).
How competitive is the american drinks niche?
7 brands and 72 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in american drinks?
Top complaints mined from reviews: Taste-Overall, Ease Of Use, Quality-Overall. The return rate is 0.1%.
When does demand for american drinks peak?
Demand peaks in Jan–May–Jun–Dec; the busiest month runs 2.1× the quietest.
What does it cost to enter the american drinks niche?
Listings span £0.90–£18.73; the average listing price is £7.52 (sweet spot $15–$100). The average incumbent carries 3,503 reviews — the moat a new listing must climb.