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Aloe Vera Drink

Fail

The top 5 products take 100% of clicks, so Aloe Vera Drink is a Fail.

Flapen Score
39
39 / 100
Ranks 2,381 of 2,976 Grocery niches · −7 vs the category median of 46
Market size
£384K/yr297K searches / yr
90-day growth
-8.0%search demand this quarter
Competition
100%top-5 click share · 3 brands · 50 sellers

Flapen Score

Aloe Vera Drink against its category

The dotted line is the Grocery average. Past it, Aloe Vera Drink is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aloe Vera Drink market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Aloe Vera Drink 297K times last year and spent an estimated £384K. All 3 brands take every click. Demand peaks in Feb–Mar. Flapen scores it 39 out of 100, a Fail.

01 · Demand

11.6% of searches ended in a purchase last week.

Shoppers searched for this 297K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £384K a year.

Searches, last 12 months
297K
Growth, 90 days vs prior 90
-8.0%
Conversion, latest week
11.6%
Market size, estimated
£384Ka year
Peak month
March3.0× the quietest month
Top search term
aloe vera juice174K searches a year

02 · Price

A sale here is worth £11.16.

Listings sell for £11.16 on average, from £8.27 to £14.58. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 4,000 to 5,000 of them. At £11.16 that is £45K to £56K a year per listing.

Average price
£11.16under the $15 to $100 sweet spot
Price range
£8.27–£14.58
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
4,000–5,000
Revenue per listing a year
£45K–£56K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #7 within Juice & Smoothies. It carries 2,167 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
75%
Out of stock, average day
4.4%
Average rank
#7in Juice & Smoothies
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,167per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Aloe Vera Drink products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£77K£154K£230K£307K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

50

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Aloe Pura66%
  • Simplee Aloe20%
  • Fushi14%

Demand

Aloe Vera Drink search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 3.0×

Search terms

Top Aloe Vera Drink search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aloe vera juice174K/yr
  • aloe vera drink56K/yr
  • simplee aloe vera drink10K/yr
  • pure aloe vera juice9K/yr
  • aloe vera water8K/yr
  • organic aloe vera juice8K/yr
  • aloe drink5K/yr
  • aloe vera drink with bits4K/yr
  • aloe vera juice organic6K/yr
  • aloe water3K/yr

Reviews and returns

What reviews say buyers love and hate about Aloe Vera Drink

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall47%−0.23

Odd taste

has too much of an acidic taste that my cat rejects the food

Strange taste

Advertised Vs Actual Product9%−0.09

Box was sealed but only contained 11 not 12 bottles as advertised

Smell5%−0.09

it didnt smell nice

Side Effects5%−0.01

Am I the only one with side effects

Ingredients-Overall3%0.00

Haven't checked ingredients

Love

Taste-Overall22%−0.23

Tastes Great

A great tasting drink

The taste is natural

Quality-Overall18%+1.53

Excellent product

Fine

Great product

Value For Money10%+0.47

I find this comparable to similar products that are double the price

Good value for money

Good price

Alcohol Flavor9%+0.76

Aloe Vera drink is perfect

This drink is amazing

Nice drink especially in this heat

Health Benefits-Overall8%+0.64

Refreshing and low calorie

Healthy

Lovely, healthy drink

FAQ

Common Aloe Vera Drink questions

Answered from the same tracked data.