Ale

Shoppers searched for this 510K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £313K a year.

Searches, last 12 months

510K

Growth, 90 days vs prior 90

+10.0%

Conversion, latest week

4.4%

Market size, estimated

£313Ka year

Peak month

December2.6× the quietest month

Top search term

ale238K searches a year

Listings sell for £14.04 on average, from £2.38 to £30.09. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At £14.04 that is £7K to £11K a year per listing.

Average price

£14.04under the $15 to $100 sweet spot

Price range

£2.38–£30.09

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

£7K–£11K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

54% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #222 within Beer, Wine & Spirits. It carries 153 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

54%

Prime listings

95%

Out of stock, average day

8.0%

Average rank

#222in Beer, Wine & Spirits

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

153per listing

Listings tracked

41

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

78 months