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Alcohol Free Whiskey

Maybe

Returns run at only 0.2% of orders. But demand is soft, at -21.5% this quarter, so Alcohol Free Whiskey is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 2,976 Grocery niches · +8 vs the category median of 46
Market size
£129K/yr85K searches / yr
90-day growth
-21.5%search demand this quarter
Competition
66%top-5 click share · 14 brands · 55 sellers

Flapen Score

Alcohol Free Whiskey against its category

The dotted line is the Grocery average. Past it, Alcohol Free Whiskey is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alcohol Free Whiskey market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Alcohol Free Whiskey 85K times last year and spent an estimated £129K. The top 5 brands take 76% of clicks. Demand peaks in Jan–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

8.0% of searches ended in a purchase last week.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £129K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
-21.5%
Conversion, latest week
8.0%
Market size, estimated
£129Ka year
Peak month
December4.1× the quietest month
Top search term
three spirit28K searches a year

02 · Price

A sale here is worth £18.96.

Listings sell for £18.96 on average, from £9.43 to £27.05. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £18.96 that is £5K to £9K a year per listing.

Average price
£18.96inside the $15 to $100 sweet spot
Price range
£9.43–£27.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£5K–£9K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #394 within Beer, Wine & Spirits. It carries 1,413 reviews at 3.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
75%
Out of stock, average day
7.7%
Average rank
#394in Beer, Wine & Spirits
Average rating
3.68 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,413per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Alcohol Free Whiskey products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£13K£26K£39K£52K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 flat

Sellers

55

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

20%

  • Three Spirit48%
  • Lyre's12%
  • Fire & 5th6%
  • Cleanco5%
  • Abstinence4%
  • Sober Spirits4%

Demand

Alcohol Free Whiskey search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Alcohol Free Whiskey search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • three spirit28K/yr
  • alcohol free whiskey21K/yr
  • non alcoholic whiskey15K/yr
  • alcohol free whisky7K/yr
  • alcohol free bourbon5K/yr
  • three spirit nightcap4K/yr
  • free spirit2K/yr
  • three spirit livener2K/yr

Reviews and returns

What reviews say buyers love and hate about Alcohol Free Whiskey

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall32%−0.18

The taste was awful

Horrendously Weird, Chemical Taste

Weirdest, chemical taste

Value For Money22%−0.06

Bit pricey

Waste of money

To expensive

Smell4%−0.07

smell of apple cider vinegar which I cant stand

Overwhelming vinegar smell

the smell and taste of the vinegar is overpowering and lingers after youve drunk it

Alcohol Content4%−0.04

There doesn't seem much point to an alcohol-free drink that requires so much fresh lime/lemon juice and a strong mixer, like ginger ale, to make it palatable

Unavailable to drink alcohol ATM

This product should not be sold as non alcohol WHISHKY

Quality-Overall4%+0.71

not a very nice test

Absolute rubbish

Poor

Love

Taste-Overall29%−0.18

Absolutely delicious

This is so tasty

It tastes lovely

Alcohol Flavor28%+3.74

Absolutely fantastic drink

Alcohol free

Great alternative to alcohol

Value For Money9%−0.06

Good value for the price

Great value for money

very worth it

Quality-Overall8%+0.71

Rock n roll, well done on an excellent product, have bought 6 more

Decent item

Excellent product

Flavor4%−0.02

Strong flavour

Lovely flavour

you like orange I would 100% recommend that as an option

FAQ

Common Alcohol Free Whiskey questions

Answered from the same tracked data.