- Flapen Score
- 44 / 100Ranks 1,743 of 2,976 Grocery niches · −2 vs the category median of 4644
- Market size
- £115K/yr58K searches / yr
- 90-day growth
- +1.0%search demand this quarter
- Competition
- 83%top-5 click share · 9 brands · 18 sellers
Flapen Score
Agave against its category
The dotted line is the Grocery average. Past it, Agave is stronger. Inside it, weaker.
Market
The Agave market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Agave 58K times last year and spent an estimated £115K. The top 5 brands take 87% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
18.2% of searches ended in a purchase last week.
Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £115K a year.
- Searches, last 12 months
- 58K
- Growth, 90 days vs prior 90
- +1.0%
- Conversion, latest week
- 18.2%
- Market size, estimated
- £115Ka year
- Peak month
- March1.5× the quietest month
- Top search term
- agave33K searches a year
02 · Price
A sale here is worth £10.94.
Listings sell for £10.94 on average, from £2.82 to £33.33. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At £10.94 that is £11K to £14K a year per listing.
- Average price
- £10.94under the $15 to $100 sweet spot
- Price range
- £2.82–£33.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £11K–£14K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
20% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #84 within Juice & Smoothies. It carries 209 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 20%
- Prime listings
- 60%
- Out of stock, average day
- 2.6%
- Average rank
- #84in Juice & Smoothies
- Average rating
- 4.73 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 209per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Agave products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Hilltop Agave Nectar - Organic - Squeezy Bottle - 330g
- Price
- £2.92
- Rating
- 4.7/5
- Reviews
- 429
- Age
- 5y ago

Groovy Light Agave Nectar 250ml (Pack of 4)
- Price
- £13.72
- Rating
- 4.8/5
- Reviews
- 29
- Age
- 10y ago

Tate & Lyle Organic Agave Syrup Natural Blue Agave Nectar - 325g
- Price
- £2.82
- Rating
- 4.5/5
- Reviews
- 659
- Age
- 6y ago

Biona Organic Agave Light Syrup 350ml
- Price
- £3.78
- Rating
- 4.4/5
- Reviews
- 174
- Age
- 16y ago

Biona Organic Light Agave Syrup 500 ml
- Price
- £6.70
- Rating
- 4.6/5
- Reviews
- 377
- Age
- 13y ago
Trending
90-day click momentum
Tate & Lyle Organic Agave Syrup Natural Blue Agave Nectar - 325g
- Price
- £2.82
- Rating
- 4.5/5
- Reviews
- 659
- Age
- 6y ago

BC Groovy Food Agave Nectar - Vanilla Flavour 3 x 250ml
- Price
- £13.96
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2y ago

Groovy Light Agave Nectar 250ml (Pack of 4)
- Price
- £13.72
- Rating
- 4.8/5
- Reviews
- 29
- Age
- 10y ago

Hilltop Agave Nectar - Organic - Squeezy Bottle - 330g
- Price
- £2.92
- Rating
- 4.7/5
- Reviews
- 429
- Age
- 5y ago

Harrissen Select Groovy Food Agave Nectar Light & Mild 250ml (Pack of 2) | Natural Sweetener | Low GI Sugar Alternative | Vegan Friendly | Ideal for Tea Coffee & Baking
- Price
- £8.48
- Rating
- 4.8/5
- Reviews
- 13
- Age
- 6mo ago
Newest
by launch date
Harrissen Select Groovy Food Agave Nectar Light & Mild 250ml (Pack of 2) | Natural Sweetener | Low GI Sugar Alternative | Vegan Friendly | Ideal for Tea Coffee & Baking
- Price
- £8.48
- Rating
- 4.8/5
- Reviews
- 13
- Age
- 6mo ago

TRIZINGA SHOP All-Purpose Blue Agave Sweetener Syrup 736ml (Pack of 2) Naturally Vegan Low Glycemic 100% Pure Agave Nectar for Coffee Tea Baking Cooking & Beverages
- Price
- £19.36
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 12mo ago

BC Groovy Food Agave Nectar - Vanilla Flavour 3 x 250ml
- Price
- £13.96
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2y ago

Mr Organic - Organic Light Agave Syrup 250ml - Non GMO & Preservative Free - Gluten Free & Vegan - Made With Organic Agave Syrup - Pack of 1
- Price
- £4.38
- Rating
- 4.7/5
- Reviews
- 350
- Age
- 3y ago

Hilltop Agave Nectar - Organic - Squeezy Bottle - 330g
- Price
- £2.92
- Rating
- 4.7/5
- Reviews
- 429
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
18
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
9%
- Hilltop Honey45%
- Biona15%
- Groovy Food Company12%
- Tate & Lyle11%
- The Groovy Food Company4%
- TRIZINGA4%
- Open — no brand owns it (3 brands, 9%)
Demand
Agave search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Agave
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too sweet
It is so synthetic there is no goodness left in it
Sightly bland taste and very thin and runny,
Doubled in price
some agarves are really thin
Love
Love this as sweetener in coffee
I like this its sweet and its delicious
Nice, good, healthier alternative sweetener to sugar
Great value
Decent value
Good value
Absolutely delicious and arrived safely
I love the taste
Lovely, no bad aftertaste
No complaints and a competitive price
so no complaints there either
Great price and quality
Healthy and natural
natural
Nature at its finest
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Agave questions
Answered from the same tracked data.









