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Afternoon Tea Voucher for Two

Maybe

Returns run at only 0.4% of orders. But the top 5 brands take 99% of clicks, so Afternoon Tea Voucher for Two is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£230K/yr63K searches / yr
90-day growth
-25.5%search demand this quarter
Competition
52%top-5 click share · 6 brands · 9 sellers

Flapen Score

Afternoon Tea Voucher for Two against its category

The dotted line is the Grocery average. Past it, Afternoon Tea Voucher for Two is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Afternoon Tea Voucher for Two market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Afternoon Tea Voucher for Two 63K times last year and spent an estimated £230K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £230K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-25.5%
Conversion, latest week
5.3%
Market size, estimated
£230Ka year
Peak month
December10.5× the quietest month
Top search term
red letter days18K searches a year

02 · Price

A sale here is worth £69.80.

Listings sell for £69.80 on average, from £14.99 to £167.31. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £69.80 that is £0 to £7K a year per listing.

Average price
£69.80inside the $15 to $100 sweet spot
Price range
£14.99–£167.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #450 within Hampers & Gourmet Gifts. It carries 176 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
86%
Out of stock, average day
11.2%
Average rank
#450in Hampers & Gourmet Gifts
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
176per listing
Listings tracked
22

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Afternoon Tea Voucher for Two products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£18K£28K£37K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

9

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

52%

Top 20: 99%

Open market

0%

  • Red Letter Days74%
  • Activity Superstore14%
  • Buyagift7%
  • IMYSTI3%
  • Pearshek1%
  • TESIN1%
  • Open — no brand owns it (0%)

Demand

Afternoon Tea Voucher for Two search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 10.5×

Search terms

Top Afternoon Tea Voucher for Two search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red letter days18K/yr
  • spa day gifts for women11K/yr
  • spa day10K/yr
  • red letter days gift voucher for 214K/yr
  • red letter days gift voucher3K/yr
  • spa day for 26K/yr

Reviews and returns

What reviews say buyers love and hate about Afternoon Tea Voucher for Two

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money46%−0.21

making it feel much more expensive than it actually is

not worth the money

Waste of money

Quality-Overall14%

Rubbish

Functionality-Overall14%−0.07

Red letter gift. The code isnt working

Allergies7%+0.05

My daughter has very sensitive skin

Love

Gifting Purpose52%+4.20

Beautiful Gift

Best Christmas gift

Gorgeous gift

Quality-Overall16%

Good quality

Good quality gift

such high quality its a perfect birthday gift Im definitely ordering again from this site one hundred percent the product comes with a lot of things presentation is amazing aswell

Value For Money12%−0.21

Good value for money

worth it

Reasonable price

Smell4%−0.03

The scents are lovely

said it smells lovely

The products inside smell amazing

Fun/Entertainment Experience2%+0.11

Enjoyed it

Return

0.4% Return rate 0% Fixable by listing

Gifting Purpose38%█▅▁▁▃▁
Value For Money25%▁▁▁█▁▁

making it feel much more expensive than it actually is

not worth the money

Waste of money

Quality-Overall25%▁█▁▁▆▁

Rubbish

Defective Material/Parts13%▁▁▁▁█▁

FAQ

Common Afternoon Tea Voucher for Two questions

Answered from the same tracked data.