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Afternoon Tea Voucher for Two

Maybe

An estimated 0.4% of orders come back. But the top 5 brands take 99% of clicks, so Afternoon Tea Voucher for Two is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£230K/yr63K searches / yr
90-day growth
-25.5%search demand this quarter
Competition
52%top-5 click share · 6 brands · 9 sellers

Flapen Score

Afternoon Tea Voucher for Two against its category

The dotted line is the Grocery average. Past it, Afternoon Tea Voucher for Two is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Afternoon Tea Voucher for Two market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Afternoon Tea Voucher for Two 63K times last year and spent an estimated £230K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £230K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-25.5%
Conversion, latest week
5.3%
Market size, estimated
£230Ka year
Peak month
December10.5× the quietest month
Top search term
red letter days18K searches a year

02 · Price

A sale here is worth £69.80.

Listings sell for £69.80 on average, from £14.99 to £167.31. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £69.80 that is £0 to £7K a year per listing.

Average price
£69.80inside the $15 to $100 sweet spot
Price range
£14.99–£167.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #450 within Hampers & Gourmet Gifts. It carries 176 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
86%
Out of stock, average day
11.2%
Average rank
#450in Hampers & Gourmet Gifts
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
176per listing
Listings tracked
22

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Afternoon Tea Voucher for Two products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£18K£28K£37K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

9

Est. top-5 brand share

99%

Top 20: 100%

Est. top-5 click share

52%

Top 20: 99%

Open market

0%

  • Red Letter Days74%
  • Activity Superstore14%
  • Buyagift7%
  • IMYSTI3%
  • Pearshek1%
  • TESIN1%
  • Open — no brand owns it (0%)

Demand

Afternoon Tea Voucher for Two search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 10.5×

Search terms

Top Afternoon Tea Voucher for Two search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • red letter days18K/yr
  • spa day gifts for women11K/yr
  • spa day10K/yr
  • red letter days gift voucher for 214K/yr
  • red letter days gift voucher3K/yr
  • spa day for 26K/yr

Reviews and returns

What reviews say buyers love and hate about Afternoon Tea Voucher for Two

We read the reviews and the return reasons for every product selling here.

52%of positive reviews mention “Gifting Purpose”
46%of negative reviews mention “Value For Money”
0.4%of orders come back
“making it feel much more expensive than it actually is”
A buyer, on “Value For Money”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Afternoon Tea Voucher for Two questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data