absinthe
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible£28.38avg listing price — sweet spot $15–$100
Review moat
Great316.83avg incumbent reviews — the moat a new listing must climb
Price range
Great£9.95–£44.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Market size
Okay£103K£103K/yr · 120K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-9.7%90-day search growth — must beat 0% to launch
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, absinthe is a £103K/yr Amazon United Kingdom market (120K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
absinthe market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- £71K–£85K
- units × avg price
- Conversion rate
- 3.0%
- Avg BSR
- #71
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 50%
- Out of stock
- 6.7%
- Avg brand age
- 88 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
14
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
3%
- La Fee62%
- Fanny's Distilling Company Limited15%
- Trenet9%
- Absente6%
- Mr. Jekyll3%
- St. George Spirits2%
- Open — no brand owns it (2 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Top absinthe search terms
- absinthe84K/yr
- absinthe alcohol15K/yr
- absynth5K/yr
- absent3K/yr
- absinth2K/yr
- absynth alcohol3K/yr
- absente alcohol4K/yr
- absinthe 89.93K/yr
Top absinthe products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
La Fée Parisienne Absinthe 70cl 68% ABV | Authentic Classic Verte Green Absinthe
La Fee£39.454.7★1,104 rev
GREEN MONKEY SMALL BATCH ABSINTHE AWARD WINNING 70Cl 68% ABV HAND CRAFTED IN UK.
Fanny's Distilling Company Limited£44.285.0★1 rev
La Fée Parisienne Absinthe 20cl 68% ABV Authentic Classic Verte Green Absinthe
La Fee£12.544.7★1,104 rev
La Fée NV Absinthe 70cl 40% ABV | Fun Modern Party Absinthe | Cocktails Shots & with Mixers
La Fee£21.734.6★529 rev
La Fée Bohemian Absinthe 70 cl 70% ABV Authentic Aromatic Balanced Modern Absinthe
La Fee£39.514.7★79 rev
Newest
by launch date
IL GUSTO Premium French Absinthe Emanuel Shots Green Fairy 55% ABV
il GUSTO£9.950 rev
GREEN MONKEY SMALL BATCH ABSINTHE AWARD WINNING 70Cl 68% ABV HAND CRAFTED IN UK.
Fanny's Distilling Company Limited£44.281 rev
La Fée Parisienne Absinthe 20cl 68% ABV Authentic Classic Verte Green Absinthe
La Fee£12.541,104 rev
Absinthe or Grand Wormwood (Artemisia Absinthium) herb with Flowers Alcohol-Free Mother Tincture Naturalma - Liquid Extract Drops 120 ml - Food Supplement - Vegan
Naturalma£13.04413 rev
Trenet Absinthe 70 cl
Trenet£32.52259 rev
Trending
90-day click momentumIL GUSTO Premium French Absinthe Emanuel Shots Green Fairy 55% ABV
il GUSTO£9.950.0★
GREEN MONKEY SMALL BATCH ABSINTHE AWARD WINNING 70Cl 68% ABV HAND CRAFTED IN UK.
Fanny's Distilling Company Limited£44.285.0★
La Fée Parisienne Absinthe 20cl 68% ABV Authentic Classic Verte Green Absinthe
La Fee£12.544.7★
Absinthe or Grand Wormwood (Artemisia Absinthium) herb with Flowers Alcohol-Free Mother Tincture Naturalma - Liquid Extract Drops 120 ml - Food Supplement - Vegan
Naturalma£13.044.4★
La Fée Bohemian Absinthe 70 cl 70% ABV Authentic Aromatic Balanced Modern Absinthe
La Fee£39.514.7★
What buyers say about absinthe
What buyers praise and complain about, mined from review topics.What buyers love
“Taste great”
“A good tasting absinthe that goes down well”
“Very good quality”
“Lovely smell of aniseed”
“I thought it great value for money”
“Arrived in perfect condition, this is proper absinthe, you know where youre extra money went on as soon as you taste it, much more refined and subtlety, smooth taste, exquisite”
“that the colour is spot on”
What buyers complain about
“Tastes like pernod to me”
“Expensive”
Common questions
- Is absinthe profitable to sell on Amazon United Kingdom?
- The niche generates £103K/yr across 12 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -9.7%. Flapen's verdict: Skip it (40/100).
- How competitive is the absinthe niche?
- 8 brands and 14 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in absinthe?
- Top complaints mined from reviews: Taste-Overall, Value For Money. The return rate is 0.6%.
- When does demand for absinthe peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the absinthe niche?
- Listings span £9.95–£44.28; the average listing price is £28.38 (sweet spot $15–$100). The average incumbent carries 317 reviews — the moat a new listing must climb.