5l Beer Keg
Pass5l Beer Keg scores 67 out of 100, a Pass. Shoppers spend $64K a year here, search demand grew +116.4% this quarter, and returns run at 0.4% of orders.
- Flapen Score
- 67 / 100Top 1% of 2,976 Grocery niches · +21 vs the category median of 4667
- Market size
- £64K/yr140K searches / yr
- 90-day growth
- +116.4%search demand this quarter
- Competition
- 43%top-5 click share · 19 brands · 27 sellers
Flapen Score
5l Beer Keg against its category
The dotted line is the Grocery average. Past it, 5l Beer Keg is stronger. Inside it, weaker.
Market
The 5l Beer Keg market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 5l Beer Keg 140K times last year and spent an estimated £64K. The top 5 brands take 65% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 67 out of 100, a Pass.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +116.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.
- Searches, last 12 months
- 140K
- Growth, 90 days vs prior 90
- +116.4%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £64Ka year
- Peak month
- December12.2× the quietest month
- Top search term
- 5l carbonated beer kegs21K searches a year
02 · Price
A sale here is worth £46.04.
Listings sell for £46.04 on average, from £18.85 to £149.96. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £46.04 that is £0 to £5K a year per listing.
- Average price
- £46.04inside the $15 to $100 sweet spot
- Price range
- £18.85–£149.96
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
40% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 21.9% of listings are out of stock. The average listing ranks #3,936 within Beer, Wine & Spirits. It carries 64 reviews at 3.96 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 40%
- Prime listings
- 46%
- Out of stock, average day
- 21.9%
- Average rank
- #3,936in Beer, Wine & Spirits
- Average rating
- 3.96 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 64per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top 5l Beer Keg products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Budweiser Budvar Premium Czech Lager Single 5ltr Mini Keg - 5.0% ABV - Gifts for Men and Women Bar Accessories for Home Pub Beers and Lagers Offers Craft Beer German Beer
- Price
- £30.68
- Rating
- 4.3/5
- Reviews
- 145
- Age
- 5y ago

Frome Brewing 5L Craft Beer Mini Keg | Gulp English IPA (4.8%) | 5L Mini Keg with Built-in Tap | 9 Pints of Somerset Beer | Perfect for Sharing | Birthday Gift for Men | Fathers Day Beer Gift for Dad
- Price
- £28.11
- Rating
- 3.9/5
- Reviews
- 37
- Age
- 2y ago

Heineken keg 5L
- Price
- £37.31
- Rating
- 3.9/5
- Reviews
- 43
- Age
- 6y ago

Bitburger Premium German Pils 4.8% | 5 Litre Mini Kegs | Crisp & Refreshing Pilsner | German-Brewed | Perfect for Parties & Gatherings
- Price
- £24.95
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 3y ago

Friels - Vintage Cider- 7.4% ABV 5L Mini Keg
- Price
- £18.89
- Rating
- 4.3/5
- Reviews
- 141
- Age
- 7y ago
Trending
90-day click momentum
2-in-1 Draught Beer Dispenser and Cooler Compatible with 5-Litre Carbonated Kegs LCD Temperature Display Portable
- Price
- £69.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Space Taxi Pale Ale 5L Mini Keg | 9 Pint Craft Beer | Frome Brewing Somerset | Vegan Friendly
- Price
- £27.84
- Rating
- 3.9/5
- Reviews
- 37
- Age
- 1y ago

Budweiser Budvar Premium Czech Lager Single 5ltr Mini Keg - 5.0% ABV - Gifts for Men and Women Bar Accessories for Home Pub Beers and Lagers Offers Craft Beer German Beer
- Price
- £30.68
- Rating
- 4.3/5
- Reviews
- 145
- Age
- 5y ago

Budweiser Budvar Premium Czech Lager 5ltr Mini Keg (Set of 2) - 5.0% ABV - Gifts for Men and Women Bar Accessories for Home Pub Beers and Lagers Offers Craft Beer German Beer
- Price
- £58.30
- Rating
- 4.3/5
- Reviews
- 145
- Age
- 5y ago

Bitburger Premium German Pils 4.8% | 5 Litre Mini Kegs | Crisp & Refreshing Pilsner | German-Brewed | Perfect for Parties & Gatherings
- Price
- £24.95
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 3y ago
Newest
by launch date
2-in-1 Draught Beer Dispenser and Cooler Compatible with 5-Litre Carbonated Kegs LCD Temperature Display Portable
- Price
- £69.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Bitburger Premium German Pils 4.8% | 2 x 5 Litre Mini Kegs | Crisp & Refreshing Pilsner | German-Brewed | Perfect for Parties & Gatherings
- Price
- £45.76
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 1y ago

PerfectDraft Black beer bundle with Peroni Nastro Azzurro 6L keg Philips home dispenser.
- Price
- £147.97
- Rating
- 2.9/5
- Reviews
- 25
- Age
- 1y ago

Space Taxi Pale Ale 5L Mini Keg | 9 Pint Craft Beer | Frome Brewing Somerset | Vegan Friendly
- Price
- £27.84
- Rating
- 3.9/5
- Reviews
- 37
- Age
- 1y ago

5L Mini Stainless Steel Keg with Faucet Pressurized Mini Keg Growler Home Keg Kit System with Adjustable Faucet 150PSI Gauge for Homebrew Craft and Draft Beer
- Price
- £99.57
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
27
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
43%
Top 20: 85%
Open market
29%
- Beer Hunter24%
- Frome Brewing Company15%
- Bitburger9%
- PerfectDraft9%
- Heineken8%
- Friels7%
Demand
5l Beer Keg search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 12.2×
Search terms
Top 5l Beer Keg search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 5l carbonated beer kegs21K/yr
- 5l beer keg16K/yr
- mini keg19K/yr
- mini kegs9K/yr
- 5 litre beer kegs10K/yr
- beerwulf sub kegs12K/yr
- beer barrel11K/yr
- 5l keg9K/yr
- beer keg 5l10K/yr
- mini kegs of beer9K/yr
Reviews and returns
What reviews say buyers love and hate about 5l Beer Keg
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
First couple pints poured were very cloudy, and slightly bitter, which i didn't expect
Not a good tasting cider
Unfortunately it was flat and very tasteless
not value for money
Not worth saving £2.50 on price to receive it late
Bitter
Disappointed and very bitter. almost sour
First couple pints poured were very cloudy, and slightly bitter, which i didn't expect
its rubbish
The beer keg is under weight
Love
Really wonderful ale
great valiue nice beer
As very nice summer cider well made
Easy to use
Tasty
tasted just like it does in the pub
well balanced bitterness
wow what a flavoursome IPA
Return
0.4% Return rate 27% Fixable by listing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 5l Beer Keg questions
Answered from the same tracked data.









