50th Birthday Cake Toppers

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

-16.1%

Conversion, latest week

9.3%

Market size, estimated

£49Ka year

Peak month

January1.8× the quietest month

Top search term

50th birthday cake topper32K searches a year

Listings sell for £3.76 on average, from £2.06 to £6.16. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £3.76 that is £376 to £940 a year per listing.

Average price

£3.76under the $15 to $100 sweet spot

Price range

£2.06–£6.16

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£376–£940

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #824 within Baking Supplies. It carries 876 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

96%

Out of stock, average day

5.9%

Average rank

#824in Baking Supplies

Average rating

4.15 starsAmazon United Kingdom average 4.36 stars

Average reviews

876per listing

Listings tracked

55

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

0Amazon's first-year sales bar

Average brand age

24 months