40th Cake Topper

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months

158K

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

9.1%

Market size, estimated

£56Ka year

Peak month

January1.8× the quietest month

Top search term

40th birthday cake topper42K searches a year

Listings sell for £3.89 on average, from £2.01 to £9.73. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £3.89 that is £389 to £973 a year per listing.

Average price

£3.89under the $15 to $100 sweet spot

Price range

£2.01–£9.73

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£389–£973

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #694 within Baking Supplies. It carries 561 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

98%

Out of stock, average day

12.5%

Average rank

#694in Baking Supplies

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

561per listing

Listings tracked

64

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

0Amazon's first-year sales bar

Average brand age

24 months