21 Year Old Whisky

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months

26K

Growth, 90 days vs prior 90

+1.7%

Conversion, latest week

1.6%

Market size, estimated

£42Ka year

Peak month

December2.7× the quietest month

Top search term

21 year old whisky11K searches a year

Listings sell for £100.34 on average, from £16.01 to £239.48. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £100.34 that is £0 to £10K a year per listing.

Average price

£100.34above the $15 to $100 sweet spot

Price range

£16.01–£239.48

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

£0–£10K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

59% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #632 within Beer, Wine & Spirits. It carries 2,264 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

85%

Out of stock, average day

0.0%

Average rank

#632in Beer, Wine & Spirits

Average rating

4.70 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,264per listing

Listings tracked

27

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 105 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

105 months