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Air Tag Android

Pass

Air Tag Android scores 71 out of 100, a Pass. Shoppers spend an estimated $1.2M a year here, search demand grew +22.8% this quarter, and an estimated 1.0% of orders come back.

Flapen Score
71
71 / 100
Top 1% of 1,488 Electronics & Photo niches · +27 vs the category median of 44
Market size
£1.2M/yr958K searches / yr
90-day growth
+22.8%search demand this quarter
Competition
44%top-5 click share · 18 brands · 72 sellers

Flapen Score

Air Tag Android against its category

The dotted line is the Electronics & Photo average. Past it, Air Tag Android is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Air Tag Android market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Air Tag Android 958K times last year and spent an estimated £1.2M. The top 5 brands take 67% of clicks. Demand peaks in Jan–Dec. Flapen scores it 71 out of 100, a Pass.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 958K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.2M a year.

Searches, last 12 months
958K
Growth, 90 days vs prior 90
+22.8%
Conversion, latest week
6.2%
Market size, estimated
£1.2Ma year
Peak month
December2.1× the quietest month
Top search term
air tags-2 pack202K searches a year

02 · Price

A sale here is worth £19.49.

Listings sell for £19.49 on average, from £6.82 to £76.47. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,250 to 1,500 of them. At £19.49 that is £24K to £29K a year per listing.

Average price
£19.49inside the $15 to $100 sweet spot
Price range
£6.82–£76.47
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
1,250–1,500
Revenue per listing a year
£24K–£29K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 24.4% of listings are out of stock. The average listing ranks #49 within GPS, Finders & Accessories. It carries 3,163 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
97%
Out of stock, average day
24.4%
Average rank
#49in GPS, Finders & Accessories
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,163per listing
Listings tracked
33

04 · Newcomers

19 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
19Amazon's first-year sales bar
Average brand age
25 months

Products

Top Air Tag Android products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.

£0£47K£93K£140K£186K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

72

Est. top-5 brand share

67%

Top 20: 100%

Est. top-5 click share

44%

Top 20: 86%

Open market

26%

  • Apple29%
  • HH-Tech12%
  • UGREEN9%
  • ATUVOS8%
  • aowoka8%
  • CYBERDOT7%

Demand

Air Tag Android search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Air Tag Android search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • air tags-2 pack202K/yr
  • tracker tag163K/yr
  • air tags-4 pack126K/yr
  • item finders94K/yr
  • luggage tracker41K/yr
  • airtags 4 pack48K/yr
  • smart tag44K/yr
  • luggage tracker for suitcases29K/yr
  • tracking tag35K/yr
  • apple air tags-4 pack27K/yr

Reviews and returns

What reviews say buyers love and hate about Air Tag Android

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Functionality-Overall”
1.0%of orders come back
“Didn't work”
A buyer, on “Functionality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Air Tag Android questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data