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Data Only Sim Card

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 94% of clicks, so Data Only Sim Card is a Maybe.

Flapen Score
58
58 / 100
Top 6% of 1,488 Electronics & Photo niches · +14 vs the category median of 44
Market size
£476K/yr335K searches / yr
90-day growth
+4.5%search demand this quarter
Competition
43%top-5 click share · 11 brands · 15 sellers

Flapen Score

Data Only Sim Card against its category

The dotted line is the Electronics & Photo average. Past it, Data Only Sim Card is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Data Only Sim Card market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Data Only Sim Card 335K times last year and spent an estimated £476K. The top 5 brands take 94% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 335K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £476K a year.

Searches, last 12 months
335K
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
2.6%
Market size, estimated
£476Ka year
Peak month
March1.4× the quietest month
Top search term
data only sim card82K searches a year

02 · Price

A sale here is worth £54.03.

Listings sell for £54.03 on average, from £0.42 to £215.74. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £54.03 that is £5K to £14K a year per listing.

Average price
£54.03inside the $15 to $100 sweet spot
Price range
£0.42–£215.74
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£5K–£14K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 25.7% of listings are out of stock. The average listing ranks #21 within SIM Cards. It carries 303 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
97%
Out of stock, average day
25.7%
Average rank
#21in SIM Cards
Average rating
4.04 starsAmazon United Kingdom average 4.36 stars
Average reviews
303per listing
Listings tracked
37

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top Data Only Sim Card products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.

£0£14K£29K£43K£57K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

15

Est. top-5 brand share

94%

Top 20: 100%

Est. top-5 click share

43%

Top 20: 84%

Open market

4%

  • Scancom57%
  • Lebara18%
  • EE11%
  • 36%
  • Sims4Travel3%
  • LycaMobile1%
  • Open — no brand owns it (5 brands, 4%)

Demand

Data Only Sim Card search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Data Only Sim Card search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • data only sim card82K/yr
  • unlimited data sim45K/yr
  • data sim43K/yr
  • scancom23K/yr
  • data only sim card for mobile wifi16K/yr
  • unlimited data sim card uk19K/yr
  • data sim card preloaded 12 months6K/yr
  • preloaded data sim no expiry10K/yr
  • data only sim9K/yr
  • data sim card uk16K/yr

Reviews and returns

What reviews say buyers love and hate about Data Only Sim Card

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Value For Money”
16%of negative reviews mention “Functionality-Overall”
0.1%of orders come back
“Not working properly”
A buyer, on “Functionality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Data Only Sim Card questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data