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Acer Aspire 5

Fail

The top 5 brands take 100% of clicks, so Acer Aspire 5 is a Fail.

Flapen Score
41
41 / 100
Ranks 552 of 1,028 Computers & Accessories niches · −1 vs the category median of 42
Market size
£246K/yr154K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
42%top-5 click share · 5 brands · 410 sellers

Flapen Score

Acer Aspire 5 against its category

The dotted line is the Computers & Accessories average. Past it, Acer Aspire 5 is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Acer Aspire 5 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Acer Aspire 5 154K times last year and spent an estimated £246K. All 5 brands take every click. Demand peaks in Oct–Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

0.4% of searches ended in a purchase last week.

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £246K a year.

Searches, last 12 months
154K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
0.4%
Market size, estimated
£246Ka year
Peak month
November1.8× the quietest month
Top search term
thinkpad100K searches a year

02 · Price

A sale here is worth £379.50.

Listings sell for £379.50 on average, from £115.20 to £1439.08. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £379.50 that is £0 to £38K a year per listing.

Average price
£379.50above the $15 to $100 sweet spot
Price range
£115.20–£1439.08
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£38K
Returns
2.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #398 within Laptops. It carries 51 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
56%
Out of stock, average day
8.0%
Average rank
#398in Laptops
Average rating
4.12 starsAmazon United Kingdom average 4.36 stars
Average reviews
51per listing
Listings tracked
43

04 · Newcomers

Amazon counts 16 of last year's 23 launches as successful.

23 products launched here in the last 12 months. Amazon counts 16 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
16Amazon's first-year sales bar
Average brand age
22 months

Products

Top Acer Aspire 5 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£20K£30K£39K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

5 rising

Sellers

410

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

42%

Top 20: 77%

Open market

0%

  • Lenovo85%
  • Acer8%
  • HP5%
  • MESH Computers1%
  • ASUS1%
  • Open — no brand owns it (0%)

Demand

Acer Aspire 5 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Acer Aspire 5 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thinkpad100K/yr
  • acer aspire19K/yr
  • hp touchscreen laptop13K/yr
  • white laptop9K/yr
  • hp laptop i55K/yr
  • sony laptop4K/yr
  • hp laptops i72K/yr
  • hp notebook2K/yr

Reviews and returns

What reviews say buyers love and hate about Acer Aspire 5

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall17%−0.16

Absolutely rubbish

Extremely poor quality

build quality - storage size is a little low

Functionality-Overall8%−0.16

would refuse to boot

Keyboard does even work

its freezing and does not work well

Charging6%−0.06

Charger is defective

Charger doesn't work

Poor Charger

Software/Application6%−0.14

issues with not turning on-however a software update seemed to have worked

Need a refund can't download Apps

what I cannot condone is a manufacturer selling a Windows OS with S mode enabled - for those people unfamilar this means any apps other tham Microsofts will not be allowed

Advertised Vs Actual Product6%+0.23

I didn't notice it in the ad so bit surprised by it

Product description is not clear - software is Windows 11 Home (Win11H) - it is not the Windows 11 Pro

This is not as advertised - a low quality screen. 1366 x 768

Love

Value For Money25%+2.08

Excellent value for money

Great buy for the money

Good Value

Quality-Overall13%−0.16

Excellent product

Quality laptop

well made

Assembly/Installation8%+0.76

Easy to set up

Setup was straightforward

easy to set up although system assumes one is not new to laptops

Advertised Vs Actual Product7%+0.23

As advertised

as described

Exactly what was advertised

Battery Life7%+0.44

Battery life is good

battery quite decent as lasting up to 4 hours

The battery is great too

Return

2.5% Return rate 6% Fixable by listing

Functionality-Overall17%▆█▆▃▅▅

would refuse to boot

Keyboard does even work

its freezing and does not work well

Charging8%▇▇▇▆▇█

Charger is defective

Charger doesn't work

Poor Charger

Defective Material/Parts6%▅▃█▄▅▅
Constant Reboot Or Restart5%▇█▃▇▄▂
Compatibility-Overall5%▃▅▃█▂▆

FAQ

Common Acer Aspire 5 questions

Answered from the same tracked data.