Skip to content

Zinc Oxide Cream

Fail

The top 5 brands take 100% of clicks, so Zinc Oxide Cream is a Fail.

Flapen Score
39
39 / 100
Ranks 521 of 638 Baby Products niches · −8 vs the category median of 47
Market size
£45K/yr18K searches / yr
90-day growth
-0.4%search demand this quarter
Competition
92%top-5 click share · 5 brands · 22 sellers

Flapen Score

Zinc Oxide Cream against its category

The dotted line is the Baby Products average. Past it, Zinc Oxide Cream is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zinc Oxide Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Zinc Oxide Cream 18K times last year and spent an estimated £45K. All 5 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 19.9% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 19.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
-0.4%
Conversion, latest week
19.9%
Market size, estimated
£45Ka year
Peak month
January3.8× the quietest month
Top search term
senset skin cleansing foam14K searches a year

02 · Price

A sale here is worth £12.53.

Listings sell for £12.53 on average, from £4.53 to £24.11. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £12.53 that is £3K to £6K a year per listing.

Average price
£12.53under the $15 to $100 sweet spot
Price range
£4.53–£24.11
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,292 within Health & Baby Care. It carries 515 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,292in Health & Baby Care
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
515per listing
Listings tracked
7

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Zinc Oxide Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 142%
  • Brand 241%
  • Brand 37%
  • Brand 46%
  • Brand 55%

Demand

Zinc Oxide Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 3.8×

Reviews and returns

What reviews say buyers love and hate about Zinc Oxide Cream

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Smell”
0.1%of orders come back
“wish it had more pleasent fragrance”
A buyer, on “Smell”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Zinc Oxide Cream questions

Answered from the same tracked data.