Is weighted straw cup profitable to sell on Amazon United Kingdom?

The niche generates £276K/yr across 27 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (47/100).

How competitive is the weighted straw cup niche?

7 brands and 18 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in weighted straw cup?

Top complaints mined from reviews: Leak-Proof, Durability, Ease Of Cleaning. The return rate is 0.7%.

When does demand for weighted straw cup peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the weighted straw cup niche?

Listings span £5.25–£16.61; the average listing price is £9.27 (sweet spot $15–$100). The average incumbent carries 1,933 reviews — the moat a new listing must climb.

weighted straw cup

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Great7.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Market size

Good£276K

£276K/yr · 421K searches

Review moat

Okay1,932.93

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£9.27

avg listing price — sweet spot $15–$100

Growth

Bad-3.7%

90-day search growth — must beat 0% to launch

Price range

Bad£5.25–£16.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, weighted straw cup is a £276K/yr Amazon United Kingdom market (421K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 47/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

weighted straw cup market data

Units sold / yr: 20K–25K; avg 750–1,000/product
Revenue / yr: £185K–£232K; units × avg price
Conversion rate: 7.1%
Avg BSR: #28
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 0.0%
Avg brand age: 46 months
Avg seller age: 179 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 rising

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

52%

Top 20: 94%

Open market

TUM TUM73%
Munchkin17%
Tommee Tippee5%
Nuby2%
NUK1%
PandaEar1%
Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top weighted straw cup search terms

tum tum straw cup169K/yr -1.6%7.1% conv.
baby straw cup37K/yr -1.4%4.3% conv.
tum tum52K/yr -22.0%4.6% conv.
munchkin straw cup20K/yr +120.2%8.2% conv.
tum tum cup48K/yr -29.2%5.8% conv.
baby cup with straw18K/yr -3.6%4.2% conv.
straw cup baby14K/yr +8.6%4.3% conv.
weighted straw cup baby14K/yr +6.5%4.8% conv.
weighted straw cup9K/yr +12.8%3.3% conv.
tumtum12K/yr -18.1%2.7% conv.

All search terms

Top weighted straw cup products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers 200ml BPA Free (Kev Koala S3)

TUM TUM£8.264.6★3,762 rev

TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers 200ml BPA Free (Boris Bear S3)

TUM TUM£8.274.6★3,762 rev

TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers 200ml BPA Free (Pip Panda 300ml)

TUM TUM£10.684.6★3,780 rev

TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers 200ml BPA Free (Betsy Bear S3)

TUM TUM£8.274.6★3,780 rev

TUM TUM Tippy Up Free Flow Sippy Cup (No Valve) Sippy Cup for Toddlers BPA Free (Kev Koala 300ml)

TUM TUM£10.674.6★3,762 rev

Newest

by launch date

Munchkin Any Angle Spill Proof Weighted Straw Trainer Cup | Dog Design

Munchkin£6.44199 rev

6mo ago

Munchkin Any Angle Spill Proof Weighted Straw Trainer Cup| Cat Design

Munchkin£6.25199 rev

6mo ago

Nuby Character Sippy Cup Water Bottle - Weighted Straw | 240ml / 8oz | Carry Handle | Trainer Cup | Suitable Beaker for 6 Months Plus (Giraffe)

Nuby£5.25292 rev

9mo ago

NUK£7.4088 rev

9mo ago

Tommee Tippee Trainer Straw Cup 240ml Easy Transition Toddler Cup for 6 Months+ with Silicone Weighted Straw and Easy-Hold Handles Blue and Orange 2 Pack

Tommee Tippee£8.461,208 rev

1y ago

What buyers say about weighted straw cup

What buyers praise and complain about, mined from review topics.

What buyers love

Leak-Proof21%

“leak free”

Ease Of Use13%

“Easy to use”

Quality-Overall11%

“Excellent product”

Ease Of Cleaning9%

“This cup cleans very easily”

Design-Overall7%

“Cute design”

Value For Money6%

“Good price”

Size-Overall5%

“Size is good”

Ease Of Feeding3%

“makes feeding time much easier”

Durability3%

“We found them to be quite durable as he will throw them across the kitchen”

Handle Quality3%

“The handles are easy to grip”

What buyers complain about

Leak-Proof34%

“Not leak proof”

Durability11%

“Breaks when it comes off”

Ease Of Cleaning6%

“difficult to clean”

Quality-Overall3%

“Not as good as tum tum cup”

Ease Of Use3%

“difficult to use”

Functionality-Overall3%

“Dont work”

Water Resistance3%

“when he drops it the water always goes everywhere”

Value For Money3%

“They are slightly expensive”

Washability2%

“washing them every day is a bit of a task”

Strength2%

“Unfortunately its not so robust as I hoped”

Top return reasons

Leak-Proof37%

Size-Overall16%

Functionality-Overall10%

Defective Material/Parts5%

Ease Of Use5%

Age Suitability4%

Water Resistance2%

Value For Money2%

Color2%

Advertised Vs Actual Product2%

Common questions

Is weighted straw cup profitable to sell on Amazon United Kingdom?: The niche generates £276K/yr across 27 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (47/100).
How competitive is the weighted straw cup niche?: 7 brands and 18 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in weighted straw cup?: Top complaints mined from reviews: Leak-Proof, Durability, Ease Of Cleaning. The return rate is 0.7%.
When does demand for weighted straw cup peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the weighted straw cup niche?: Listings span £5.25–£16.61; the average listing price is £9.27 (sweet spot $15–$100). The average incumbent carries 1,933 reviews — the moat a new listing must climb.