Weaning

Shoppers searched for this 395K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £108K a year.

Searches, last 12 months

395K

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

2.4%

Market size, estimated

£108Ka year

Peak month

September1.5× the quietest month

Top search term

baby weaning150K searches a year

Listings sell for £11.19 on average, from £2.64 to £53.20. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £11.19 that is £3K to £6K a year per listing.

Average price

£11.19under the $15 to $100 sweet spot

Price range

£2.64–£53.20

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #20 within Nursing & Feeding. It carries 5,796 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#20in Nursing & Feeding

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,796per listing

Listings tracked

40

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

40 months