Waterproof Sheet
MaybeAn estimated 0.7% of orders come back. But demand is soft, at -4.2% this quarter, so Waterproof Sheet is a Maybe.
- Flapen Score
- 50 / 100Top 37% of 638 Baby Products niches · +3 vs the category median of 4750
- Market size
- £122K/yr223K searches / yr
- 90-day growth
- -4.2%search demand this quarter
- Competition
- 43%top-5 click share · 27 brands · 39 sellers
Flapen Score
Waterproof Sheet against its category
The dotted line is the Baby Products average. Past it, Waterproof Sheet is stronger. Inside it, weaker.
Market
The Waterproof Sheet market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Waterproof Sheet 223K times last year and spent an estimated £122K. The top 5 brands take 56% of clicks. Demand peaks in Sep. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 4.4% of those searches ended in a purchase.
Shoppers searched for this 223K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £122K a year.
- Searches, last 12 months
- 223K
- Growth, 90 days vs prior 90
- -4.2%
- Conversion, latest week
- 4.4%
- Market size, estimated
- £122Ka year
- Peak month
- September1.6× the quietest month
- Top search term
- waterproof bed sheet45K searches a year
02 · Price
A sale here is worth £12.33.
Listings sell for £12.33 on average, from £3.69 to £20.10. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £12.33 that is £3K to £6K a year per listing.
- Average price
- £12.33under the $15 to $100 sweet spot
- Price range
- £3.69–£20.10
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #16 within Nursery. It carries 6,140 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 88%
- Out of stock, average day
- 0.8%
- Average rank
- #16in Nursery
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,140per listing
- Listings tracked
- 40
04 · Newcomers
4 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Waterproof Sheet products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Caroline Shatuik Waterproof Mattress Protector Single 30cm Extra Deep Stretch Skirt Non-Noisy Terry Top Single Mattress Cover Single Bed(90 x 190cm)
- Price
- £6.85
- Rating
- 4.5/5
- Reviews
- 11,289
- Age
- 4y ago

Silentnight Waterproof Mattress Protector Single - Quiet Rustle Free Waterproof Resistant Sheet Moisture Proof Mattress Pad Cover - Machine Washable and Hypoallergenic - Single
- Price
- £9.14
- Rating
- 4.5/5
- Reviews
- 7,987
- Age
- 5y ago

2 x AYDMED Essential Washable Incontinence Bed Pads | For Single Beds | Maximum Absorbency 100% Leakproof Kylie Sheets | Reusable Waterproof Bed Wetting Sheets For Adults Children & Babies
- Price
- £10.39
- Rating
- 4.8/5
- Reviews
- 98
- Age
- 1y ago

Caroline Shatuik 100% Waterproof Mattress Protector Double-30cm Extra Deep Stretch Skirt Non-Noisy Terry Top Fitted Mattress Protector Double Bed Cover(137x190cm)
- Price
- £9.06
- Rating
- 4.5/5
- Reviews
- 11,289
- Age
- 4y ago

Hygge Sheets Bamboo Organic Incontinence Bed Sheets for Adults & Kids | Single Beds | 100% Waterproof Bed Wetting Sheets | Bed Protectors for Incontinence | Reusable and Washable Bed Pad | UK Brand
- Price
- £20.00
- Rating
- 4.6/5
- Reviews
- 1,222
- Age
- 3y ago
Trending
estimated 90-day click momentum
2 x PULP Essential Washable Incontinence Bed Pads | For Single Beds | Maximum Absorbency 100% Leakproof Kylie Sheets | Reusable Waterproof Bed Wetting Sheets For Adults Children & Babies
- Price
- £10.09
- Rating
- 4.8/5
- Reviews
- 34
- Age
- 1y ago

Lynmark Waterproof Bed Protector with Tuck-In Flaps - Washable Bedwetting & Incontinence Sheets Absorb Up to 2L - Leak-Proof OEKO-Tex Certified Cotton Mattress Pad for Single Bed - 90x85cm White
- Price
- £12.97
- Rating
- 4.6/5
- Reviews
- 2,943
- Age
- 3y ago

2 x AYDMED Essential Washable Incontinence Bed Pads | For Single Beds | Maximum Absorbency 100% Leakproof Kylie Sheets | Reusable Waterproof Bed Wetting Sheets For Adults Children & Babies
- Price
- £10.39
- Rating
- 4.8/5
- Reviews
- 98
- Age
- 1y ago

ANSIO Tarpaulin 3m x 4m Water-resistant Tarp Large Camping Cover Sheet Multipurpose Groundsheet with UV Protection Weatherproof & Frost-Resistant Reinforced Eyelets - Blue
- Price
- £6.95
- Rating
- 4.5/5
- Reviews
- 9,428
- Age
- 3y ago

2PCS Reusable Underpads 86.4x 91.4cm Cooling Waterproof Bed Pads Washable for Incontinence Adults
- Price
- £9.34
- Rating
- 4.6/5
- Reviews
- 2,415
- Age
- 4y ago
Newest
by launch date
WhyWorry Washable Incontinence Bed Sheets for Adults & Kids | 86 x 91 cm | for Single Bed | Waterproof Bed Wetting Mats | Reusable Bed Protectors | Pee Pads | Green | Pack of 2
- Price
- £13.13
- Rating
- 4.4/5
- Reviews
- 165
- Age
- 11mo ago

2 x PULP Essential Washable Incontinence Bed Pads | For Single Beds | Maximum Absorbency 100% Leakproof Kylie Sheets | Reusable Waterproof Bed Wetting Sheets For Adults Children & Babies
- Price
- £10.09
- Rating
- 4.8/5
- Reviews
- 34
- Age
- 1y ago

2 x AYDMED Essential Washable Incontinence Bed Pads | For Single Beds | Maximum Absorbency 100% Leakproof Kylie Sheets | Reusable Waterproof Bed Wetting Sheets For Adults Children & Babies
- Price
- £10.39
- Rating
- 4.8/5
- Reviews
- 98
- Age
- 1y ago

PVC Sheet Pad Waterproof Stain and Mess Oil-Proof Push Massage Spa Bed Sheet Thickened Protective Cover Bedspread Adult Couple for Upholstery Dressmaking Accessories (Black 130 * 220cm)
- Price
- £8.37
- Rating
- 3.9/5
- Reviews
- 44
- Age
- 1y ago

Aspire Homeware Single Mattress Protector (2 Pack) 100% Waterproof Terry Towel Mattress Cover Dust & Mite Protection Water Proof Sheet
- Price
- £10.84
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
27 rising
Sellers
39
Est. top-5 brand share
56%
Top 20: 93%
Est. top-5 click share
43%
Top 20: 82%
Open market
39%
- CAROLINE SHATUIK20%
- Hygge Supplies14%
- Silentnight9%
- Aydmed8%
- GuardedSleep5%
- IMFAA5%
Demand
Waterproof Sheet search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.6×
Search terms
Top Waterproof Sheet search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- waterproof bed sheet45K/yr
- waterproof sheet46K/yr
- waterproof sheets for bed wetting24K/yr
- waterproof bed protector21K/yr
- bed protector waterproof8K/yr
- waterproof sheets11K/yr
- bed wetting mattress protector9K/yr
- incontinence mattress protector7K/yr
- waterproof bedding6K/yr
- water proof bed protectors5K/yr
Reviews and returns
What reviews say buyers love and hate about Waterproof Sheet
We read the reviews and the return reasons for every product selling here.
“Isnt waterproof”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waterproof Sheet questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









