Tummy Time Pillow

Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £131K a year.

Searches, last 12 months

231K

Growth, 90 days vs prior 90

-18.6%

Conversion, latest week

3.8%

Market size, estimated

£131Ka year

Top search term

tummy time pillow197K searches a year

Listings sell for £14.96 on average, from £6.47 to £26.96. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £14.96 that is £4K to £7K a year per listing.

Average price

£14.96under the $15 to $100 sweet spot

Price range

£6.47–£26.96

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£4K–£7K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #136 within Activity & Entertainment. It carries 1,640 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

12.8%

Average rank

#136in Activity & Entertainment

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,640per listing

Listings tracked

21

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months