Tummy Time Mat

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months

106K

Growth, 90 days vs prior 90

+3.1%

Conversion, latest week

2.3%

Market size, estimated

£52Ka year

Top search term

tummy time mat60K searches a year

Listings sell for £21.54 on average, from £5.01 to £111.22. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £21.54 that is £0 to £2K a year per listing.

Average price

£21.54inside the $15 to $100 sweet spot

Price range

£5.01–£111.22

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #69 within Activity & Entertainment. It carries 3,344 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

97%

Out of stock, average day

2.6%

Average rank

#69in Activity & Entertainment

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,344per listing

Listings tracked

37

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months