Trunki
MaybeProducts sell for $60.10 on average, inside the sweet spot. But buyers convert on only 1.8% of searches, so Trunki is a Maybe.
- Flapen Score
- 50 / 100Top 37% of 638 Baby Products niches · +3 vs the category median of 4750
- Market size
- £181K/yr169K searches / yr
- 90-day growth
- +14.0%search demand this quarter
- Competition
- 40%top-5 click share · 25 brands · 47 sellers
Flapen Score
Trunki against its category
The dotted line is the Baby Products average. Past it, Trunki is stronger. Inside it, weaker.
Market
The Trunki market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Trunki 169K times last year and spent an estimated £181K. The top 5 brands take 78% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £181K a year.
- Searches, last 12 months
- 169K
- Growth, 90 days vs prior 90
- +14.0%
- Conversion, latest week
- 1.8%
- Market size, estimated
- £181Ka year
- Top search term
- trunki70K searches a year
02 · Price
A sale here is worth £60.10.
Listings sell for £60.10 on average, from £8.35 to £279.42. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £60.10 that is £0 to £6K a year per listing.
- Average price
- £60.10inside the $15 to $100 sweet spot
- Price range
- £8.35–£279.42
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£6K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #125 within Safety Equipment. It carries 4,039 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 69%
- Out of stock, average day
- 8.8%
- Average rank
- #125in Safety Equipment
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,039per listing
- Listings tracked
- 45
04 · Newcomers
2 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Trunki products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
47
Top-5 brand share
78%
Top 20: 97%
Top-5 click share
40%
Top 20: 82%
Open market
20%
- Brand 150%
- Brand 29%
- Brand 38%
- Brand 48%
- Brand 53%
- Brand 62%
Search terms
Top Trunki search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- trunki70K/yr
- ride on suitcases for kids24K/yr
- kids ride on suitcase14K/yr
- ride on suitcase14K/yr
- trunkies for kids8K/yr
- trunki suitcase30K/yr
- trunkie4K/yr
- ride on suitcase for kids5K/yr
Reviews and returns
What reviews say buyers love and hate about Trunki
We read the reviews and the return reasons for every product selling here.
“The backpack itself isnt as big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Trunki questions
Answered from the same tracked data.









