Travel Cot Mattress
MaybeAn estimated 1.2% of orders come back. But demand is soft, at +11.3% this quarter, so Travel Cot Mattress is a Maybe.
- Flapen Score
- 57 / 100Top 14% of 638 Baby Products niches · +10 vs the category median of 4757
- Market size
- £274K/yr302K searches / yr
- 90-day growth
- +11.3%search demand this quarter
- Competition
- 59%top-5 click share · 18 brands · 24 sellers
Flapen Score
Travel Cot Mattress against its category
The dotted line is the Baby Products average. Past it, Travel Cot Mattress is stronger. Inside it, weaker.
Market
The Travel Cot Mattress market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Travel Cot Mattress 302K times last year and spent an estimated £274K. The top 5 brands take 64% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 5.2% of those searches ended in a purchase.
Shoppers searched for this 302K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £274K a year.
- Searches, last 12 months
- 302K
- Growth, 90 days vs prior 90
- +11.3%
- Conversion, latest week
- 5.2%
- Market size, estimated
- £274Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- travel cot mattress199K searches a year
02 · Price
A sale here is worth £17.42.
Listings sell for £17.42 on average, from £7.82 to £30.88. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £17.42 that is £9K to £13K a year per listing.
- Average price
- £17.42inside the $15 to $100 sweet spot
- Price range
- £7.82–£30.88
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £9K–£13K
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #24 within Nursery. It carries 2,247 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 52%
- Out of stock, average day
- 0.9%
- Average rank
- #24in Nursery
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,247per listing
- Listings tracked
- 25
04 · Newcomers
1 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Travel Cot Mattress products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
24
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
59%
Top 20: 95%
Open market
28%
- Brand 117%
- Brand 216%
- Brand 314%
- Brand 49%
- Brand 58%
- Brand 68%
Demand
Travel Cot Mattress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Travel Cot Mattress search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- travel cot mattress199K/yr
- travel cot mattress 95 x 6526K/yr
- red kite travel cot mattress18K/yr
- mattress for travel cot13K/yr
- foldable travel cot mattress9K/yr
- mattresses for travel cot7K/yr
- graco travel cot mattress6K/yr
- cuggl travel cot mattress5K/yr
- travel cot matress4K/yr
- joie travel cot mattress4K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Cot Mattress
We read the reviews and the return reasons for every product selling here.
“size i ordered was not right had to returned it for refund”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Cot Mattress questions
Answered from the same tracked data.









