Tommee Tippee Dummy 6-18 Months

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £54K a year.

Searches, last 12 months

86K

Growth, 90 days vs prior 90

+7.3%

Conversion, latest week

6.0%

Market size, estimated

£54Ka year

Peak month

July1.5× the quietest month

Top search term

tommee tippee dummies 18-36 months72K searches a year

Listings sell for £10.45 on average, from £5.07 to £23.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £10.45 that is £3K to £5K a year per listing.

Average price

£10.45under the $15 to $100 sweet spot

Price range

£5.07–£23.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£3K–£5K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #68 within Soothers & Teethers. It carries 1,772 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

91%

Out of stock, average day

0.9%

Average rank

#68in Soothers & Teethers

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,772per listing

Listings tracked

23

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months