Toddler Hair Brush
FailPrices span $2.55–$11.76, mostly outside the sweet spot, so Toddler Hair Brush is a Fail.
- Flapen Score
- 37 / 100Ranks 550 of 638 Baby Products niches · −10 vs the category median of 4737
- Market size
- £120K/yr300K searches / yr
- 90-day growth
- -11.5%search demand this quarter
- Competition
- 59%top-5 click share · 12 brands · 45 sellers
Flapen Score
Toddler Hair Brush against its category
The dotted line is the Baby Products average. Past it, Toddler Hair Brush is stronger. Inside it, weaker.
Market
The Toddler Hair Brush market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Toddler Hair Brush 300K times last year and spent an estimated £120K. The top 5 brands take 90% of clicks. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 5.7% of those searches ended in a purchase.
Shoppers searched for this 300K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £120K a year.
- Searches, last 12 months
- 300K
- Growth, 90 days vs prior 90
- -11.5%
- Conversion, latest week
- 5.7%
- Market size, estimated
- £120Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- toddler hair brush62K searches a year
02 · Price
A sale here is worth £7.05.
Listings sell for £7.05 on average, from £2.55 to £11.76. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £7.05 that is £2K to £4K a year per listing.
- Average price
- £7.05under the $15 to $100 sweet spot
- Price range
- £2.55–£11.76
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #174 within Health & Baby Care. It carries 8,944 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 96%
- Out of stock, average day
- 9.0%
- Average rank
- #174in Health & Baby Care
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 8,944per listing
- Listings tracked
- 28
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Toddler Hair Brush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tangle Teezer Mini Ultimate Detangler - For Wet & Dry Hair - Detangling Brush for All Hair Types - Perfect Brush For Kids & Travel - Digital Lavender
- Price
- £8.05
- Rating
- 4.6/5
- Reviews
- 3,711
- Age
- 3y ago

Tangle Teezer Mini Ultimate Detangler - For Wet & Dry Hair - Detangling Brush for All Hair Types - Perfect Brush For Kids & Travel - Millenial Pink
- Price
- £8.13
- Rating
- 4.6/5
- Reviews
- 3,711
- Age
- 1y ago

Tangle Teezer Mini Original Hairbrush - For Wet & Dry Hair - Detangling Brush for All Hair Types - Perfect Brush For Kids & Travel - Rainbow the Unicorn
- Price
- £7.47
- Rating
- 4.8/5
- Reviews
- 7,659
- Age
- 7y ago

Tangle Teezer Mini Original Hairbrush - For Wet & Dry Hair - Detangling Brush for All Hair Types - Perfect Brush For Kids & Travel - Unicorn Magic
- Price
- £7.67
- Rating
- 4.8/5
- Reviews
- 7,659
- Age
- 7y ago

Frida Baby Toddler Hair Brush: Strong Bristle Hair Brush for Thick or Curly Hair Wet Brush or Dry Hair Detangler
- Price
- £6.89
- Rating
- 4.2/5
- Reviews
- 125
- Age
- 4y ago
Trending
estimated 90-day click momentum
babynova Comb & Brush Set Extra Soft Natural Nylon Bristles Hair Care Set for Babies & Toddlers Gentle Grooming for Sensitive Scalps for Dry and Wet Use BPA Free Lion Green
- Price
- £6.10
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 8mo ago

Tangle Teezer Puma Compact Styler Detangling Hairbrush Neon Yellow
- Price
- £6.86
- Rating
- 4.7/5
- Reviews
- 10,428
- Age
- 5y ago

Tangle Teezer Mini Ultimate Detangler - For Wet & Dry Hair - Detangling Brush for All Hair Types - Perfect Brush For Kids & Travel - Runway Pink
- Price
- £7.55
- Rating
- 4.6/5
- Reviews
- 700
- Age
- 2y ago

Frida Baby Toddler Hair Brush: Strong Bristle Hair Brush for Thick or Curly Hair Wet Brush or Dry Hair Detangler
- Price
- £6.89
- Rating
- 4.2/5
- Reviews
- 125
- Age
- 4y ago

Tangle Teezer Mini Ultimate Detangler - For Wet & Dry Hair - Detangling Brush for All Hair Types - Perfect Brush For Kids & Travel - Digital Lavender
- Price
- £8.05
- Rating
- 4.6/5
- Reviews
- 3,711
- Age
- 3y ago
Newest
by launch date
babynova Comb & Brush Set Extra Soft Natural Nylon Bristles Hair Care Set for Babies & Toddlers Gentle Grooming for Sensitive Scalps for Dry and Wet Use BPA Free Lion Green
- Price
- £6.10
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 8mo ago

ViEinkaufen 2 Packs Bristle Brush Hair Toddler Hair Brushes Plastic Detangle Brush for Curly Straight Hair Styling(Green+Blue)
- Price
- £7.09
- Rating
- 4.6/5
- Reviews
- 24
- Age
- 1y ago

Tangle Teezer Mini Ultimate Detangler Fine and Fragile - For Wet & Dry Hair - Detangling Brush for Thin & Fine Hair - Perfect Brush For Kids & Travel - Jade Lagoon
- Price
- £8.15
- Rating
- 4.6/5
- Reviews
- 267
- Age
- 1y ago

Tangle Teezer Mini Ultimate Detangler - For Wet & Dry Hair - Detangling Brush for All Hair Types - Perfect Brush For Kids & Travel - Millenial Pink
- Price
- £8.13
- Rating
- 4.6/5
- Reviews
- 3,711
- Age
- 1y ago

2 Packs Girls Hair Brush Set Pink Unicorn Toddler Hair Brush with Rainbow Sequin Girls Detangle Brushes Paddle Brushes Set for Curly Straight Hair Styling(Pink)
- Price
- £6.12
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
45
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 91%
Open market
8%
- Tangle Teezer74%
- VMAGIC CARE5%
- Frida4%
- ViEinkaufen4%
- Tommee Tippee2%
- BABY-NOVA2%
- Open — no brand owns it (6 brands, 8%)
Demand
Toddler Hair Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Toddler Hair Brush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- toddler hair brush62K/yr
- kids hair brush40K/yr
- mini tangle teezer32K/yr
- tangle teezer mini24K/yr
- tangle teezer compact18K/yr
- tangle teezer kids11K/yr
- kids tangle teezer12K/yr
- tangle teezer hair brush kids16K/yr
- compact styler tangle teezer7K/yr
- mini tangle teezer hair brush11K/yr
Reviews and returns
What reviews say buyers love and hate about Toddler Hair Brush
We read the reviews and the return reasons for every product selling here.
“So small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toddler Hair Brush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









