Toddler Bed
MaybeAn estimated 0.6% of orders come back. But buyers convert on only 0.4% of searches, so Toddler Bed is a Maybe.
- Flapen Score
- 60 / 100Top 6% of 638 Baby Products niches · +13 vs the category median of 4760
- Market size
- £613K/yr1.7M searches / yr
- 90-day growth
- -14.5%search demand this quarter
- Competition
- 36%top-5 click share · 28 brands · 31 sellers
Flapen Score
Toddler Bed against its category
The dotted line is the Baby Products average. Past it, Toddler Bed is stronger. Inside it, weaker.
Market
The Toddler Bed market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Toddler Bed 1.7M times last year and spent an estimated £613K. The top 5 brands take 65% of clicks. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £613K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -14.5%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £613Ka year
- Peak month
- January1.5× the quietest month
- Top search term
- toddler bed586K searches a year
02 · Price
A sale here is worth £94.96.
Listings sell for £94.96 on average, from £23.07 to £187.32. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £94.96 that is £0 to £9K a year per listing.
- Average price
- £94.96inside the $15 to $100 sweet spot
- Price range
- £23.07–£187.32
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£9K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 18% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #92 within Nursery. It carries 188 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 18%
- Out of stock, average day
- 12.2%
- Average rank
- #92in Nursery
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 188per listing
- Listings tracked
- 60
04 · Newcomers
4 of last year's 32 launches cleared the first-year sales bar.
32 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 32
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Toddler Bed products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
28 falling
Sellers
31
Top-5 brand share
65%
Top 20: 94%
Top-5 click share
36%
Top 20: 70%
Open market
32%
- Brand 130%
- Brand 216%
- Brand 39%
- Brand 46%
- Brand 54%
- Brand 63%
Demand
Toddler Bed search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Toddler Bed search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toddler bed586K/yr
- kids bed241K/yr
- floor bed136K/yr
- toddler bed with mattress included121K/yr
- toddler floor bed71K/yr
- kids beds72K/yr
- kids single bed70K/yr
- floor bed toddler52K/yr
- toddler beds39K/yr
- single floor bed31K/yr
Reviews and returns
What reviews say buyers love and hate about Toddler Bed
We read the reviews and the return reasons for every product selling here.
“Shocking quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Baby Toys
£1.5M/yr+4.3%
Buggy Fan
£133K/yr>1,000%
Car Seat Travel Bag
£184K/yr+80.2%
Retractable Stair Gate
£469K/yr+11.0%
Christening Gifts for Girls
£323K/yr+34.9%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toddler Bed questions
Answered from the same tracked data.