Talcum Powder

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved +20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £656K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+20.2%

Conversion, latest week

11.4%

Market size, estimated

£656Ka year

Peak month

July1.3× the quietest month

Top search term

talcum powder325K searches a year

Listings sell for £5.20 on average, from £1.28 to £12.52. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At £5.20 that is £16K to £21K a year per listing.

Average price

£5.20under the $15 to $100 sweet spot

Price range

£1.28–£12.52

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

125K–150K

Units per listing a year

3,000–4,000

Revenue per listing a year

£16K–£21K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #32 within Health & Baby Care. It carries 1,757 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#32in Health & Baby Care

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,757per listing

Listings tracked

16

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

58 months