Straw Cups for Toddlers

Shoppers searched for this 319K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £129K a year.

Searches, last 12 months

319K

Growth, 90 days vs prior 90

+5.1%

Conversion, latest week

4.5%

Market size, estimated

£129Ka year

Peak month

June1.5× the quietest month

Top search term

nuby water bottle82K searches a year

Listings sell for £9.01 on average, from £4.05 to £20.16. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £9.01 that is £2K to £5K a year per listing.

Average price

£9.01under the $15 to $100 sweet spot

Price range

£4.05–£20.16

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #57 within Nursing & Feeding. It carries 1,544 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#57in Nursing & Feeding

Average rating

4.22 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,544per listing

Listings tracked

61

15 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

7Amazon's first-year sales bar

Average brand age

44 months