Stokke Tripp Trapp
FailShoppers spend an estimated $18K a year here, so Stokke Tripp Trapp is a Fail.
- Flapen Score
- 42 / 100Ranks 454 of 638 Baby Products niches · −5 vs the category median of 4742
- Market size
- £18K/yr22K searches / yr
- 90-day growth
- +30.6%search demand this quarter
- Competition
- 85%top-5 click share · 9 brands · 17 sellers
Flapen Score
Stokke Tripp Trapp against its category
The dotted line is the Baby Products average. Past it, Stokke Tripp Trapp is stronger. Inside it, weaker.
Market
The Stokke Tripp Trapp market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Stokke Tripp Trapp 22K times last year and spent an estimated £18K. The top 5 brands take 94% of clicks. Demand peaks in Jul–Aug–Sep–Oct. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 5.0% of those searches ended in a purchase.
Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £18K a year.
- Searches, last 12 months
- 22K
- Growth, 90 days vs prior 90
- +30.6%
- Conversion, latest week
- 5.0%
- Market size, estimated
- £18Ka year
- Peak month
- October3.8× the quietest month
- Top search term
- stokke tripp trapp harness15K searches a year
02 · Price
A sale here is worth £15.98.
Listings sell for £15.98 on average, from £4.51 to £30.42. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At £15.98 that is £2K to £4K a year per listing.
- Average price
- £15.98inside the $15 to $100 sweet spot
- Price range
- £4.51–£30.42
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 4.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #116 within Nursing & Feeding. It carries 453 reviews at 3.91 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 100%
- Out of stock, average day
- 17.8%
- Average rank
- #116in Nursing & Feeding
- Average rating
- 3.91 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 453per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Stokke Tripp Trapp products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
17
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
4%
- Brand 134%
- Brand 223%
- Brand 323%
- Brand 48%
- Brand 56%
- Brand 62%
- Open — no brand owns it (3 brands, 4%)
Demand
Stokke Tripp Trapp search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 3.8×
Reviews and returns
What reviews say buyers love and hate about Stokke Tripp Trapp
We read the reviews and the return reasons for every product selling here.
“Not very big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stokke Tripp Trapp questions
Answered from the same tracked data.