Splash Mat

Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £73K a year.

Searches, last 12 months

181K

Growth, 90 days vs prior 90

-3.5%

Conversion, latest week

4.3%

Market size, estimated

£73Ka year

Peak month

February1.3× the quietest month

Top search term

splash mat31K searches a year

Listings sell for £9.21 on average, from £3.31 to £16.62. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £9.21 that is £2K to £5K a year per listing.

Average price

£9.21under the $15 to $100 sweet spot

Price range

£3.31–£16.62

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #45 within Activity & Entertainment. It carries 980 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#45in Activity & Entertainment

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

980per listing

Listings tracked

19

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months