Sensory Mat

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months

119K

Growth, 90 days vs prior 90

-31.1%

Conversion, latest week

1.8%

Market size, estimated

£74Ka year

Peak month

November2.1× the quietest month

Top search term

sensory mats32K searches a year

Listings sell for £33.62 on average, from £4.73 to £130.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £33.62 that is £0 to £3K a year per listing.

Average price

£33.62inside the $15 to $100 sweet spot

Price range

£4.73–£130.30

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

1.3%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 15.5% of listings are out of stock. The average listing ranks #144 within Activity & Entertainment. It carries 950 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

93%

Out of stock, average day

15.5%

Average rank

#144in Activity & Entertainment

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

950per listing

Listings tracked

46

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months