Red Night Light

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months

79K

Growth, 90 days vs prior 90

-27.7%

Conversion, latest week

4.2%

Market size, estimated

£42Ka year

Peak month

October1.7× the quietest month

Top search term

red night light32K searches a year

Listings sell for £12.69 on average, from £6.48 to £18.50. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.69 that is £1K to £3K a year per listing.

Average price

£12.69under the $15 to $100 sweet spot

Price range

£6.48–£18.50

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

2.0%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #185 within Nursery. It carries 3,219 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#185in Nursery

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,219per listing

Listings tracked

12

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

35 months