Potty Liners
FailThe top 5 brands take 100% of clicks, so Potty Liners is a Fail.
- Flapen Score
- 46 / 100Ranks 351 of 638 Baby Products niches · −1 vs the category median of 4746
- Market size
- £65K/yr60K searches / yr
- 90-day growth
- +51.7%search demand this quarter
- Competition
- 77%top-5 click share · 5 brands · 12 sellers
Flapen Score
Potty Liners against its category
The dotted line is the Baby Products average. Past it, Potty Liners is stronger. Inside it, weaker.
Market
The Potty Liners market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Potty Liners 60K times last year and spent an estimated £65K. All 5 brands take every click. Demand peaks in Jul–Aug. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 9.8% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +51.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- +51.7%
- Conversion, latest week
- 9.8%
- Market size, estimated
- £65Ka year
- Peak month
- August3.7× the quietest month
- Top search term
- potty liners21K searches a year
02 · Price
A sale here is worth £10.98.
Listings sell for £10.98 on average, from £4.25 to £20.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £10.98 that is £3K to £5K a year per listing.
- Average price
- £10.98under the $15 to $100 sweet spot
- Price range
- £4.25–£20.41
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£5K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #38 within Nappy Changing. It carries 755 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.6%
- Average rank
- #38in Nappy Changing
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 755per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Potty Liners products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Potette Plus Disposable Liners | Super Absorbent Biodegradable and Lightly Fragranced Potty Bags | Pack of 30
- Price
- £8.01
- Rating
- 4.6/5
- Reviews
- 1,154
- Age
- 17y ago

Portable Travel Potty Chair Liners Bags Universal with Drawstring for Toddler Potty Training Toilet Seat Disposable Cleaning Bag for Kids Toddler Adults Pet Outdoors-90 PCS(45 * 50CM) (Green)
- Price
- £7.08
- Rating
- 4.2/5
- Reviews
- 1,774
- Age
- 3y ago

Potette Max 3-in-1 Travel Potty | Award-Winning Compact Foldable Potty and Toilet Training Seat | Includes x3 Disposable Liners A Reusable Liner & Carry Bag | White
- Price
- £20.41
- Rating
- 4.4/5
- Reviews
- 336
- Age
- 6y ago

Potette Plus 2-in-1 Compact Universal Potty and Toilet Training Seat | Award-Winning Potty Training Essential for Toddlers
- Price
- £15.14
- Rating
- 4.7/5
- Reviews
- 1,535
- Age
- 17y ago

Potette Fold N Go Travel Potty Compact Portable Potty for Toddlers & Kids | Foldable Baby Toilet Seat with 3 Disposable Liners | Ideal for Car Journeys Travel & Potty Training On the Go
- Price
- £9.31
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 1y ago
Trending
estimated 90-day click momentum
Potty Liners Disposable Thickened Extra Size 6 Rolls 90PCS
- Price
- £7.94
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 2mo ago
![[60 Count] Newnice Disposable Potty Liners for OXO Tot 2-in-1 Go Potty](https://m.media-amazon.com/images/I/41xKu9NSCpL.jpg)
[60 Count] Newnice Disposable Potty Liners for OXO Tot 2-in-1 Go Potty
- Price
- £16.00
- Rating
- 4.6/5
- Reviews
- 537
- Age
- 4y ago

Potette Plus 2-in-1 Compact Universal Potty and Toilet Training Seat | Award-Winning Potty Training Essential for Toddlers (Grey/White)
- Price
- £16.37
- Rating
- 4.7/5
- Reviews
- 1,535
- Age
- 10y ago

Potette Fold N Go Travel Potty Compact Portable Potty for Toddlers & Kids | Foldable Baby Toilet Seat with 3 Disposable Liners | Ideal for Car Journeys Travel & Potty Training On the Go
- Price
- £9.31
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 1y ago

Potette Max 3-in-1 Travel Potty | Award-Winning Compact Foldable Potty and Toilet Training Seat | Includes x3 Disposable Liners A Reusable Liner & Carry Bag | White
- Price
- £20.41
- Rating
- 4.4/5
- Reviews
- 336
- Age
- 6y ago
Newest
by launch date
Potty Liners Disposable Thickened Extra Size 6 Rolls 90PCS
- Price
- £7.94
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 2mo ago

Potette Fold N Go Travel Potty Compact Portable Potty for Toddlers & Kids | Foldable Baby Toilet Seat with 3 Disposable Liners | Ideal for Car Journeys Travel & Potty Training On the Go
- Price
- £9.31
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 1y ago

100pcs Portable Potty Liners Disposable Universal Travel Potty Bags for Toddlers Pets Outdoor Cleaning 5 Rolls with Drawstring High Load-Bearing and Tear-Resistant
- Price
- £7.81
- Rating
- 4.0/5
- Reviews
- 1,001
- Age
- 2y ago

Portable Travel Potty Chair Liners Bags Universal with Drawstring for Toddler Potty Training Toilet Seat Disposable Cleaning Bag for Kids Toddler Adults Pet Outdoors-90 PCS(45 * 50CM) (Green)
- Price
- £7.08
- Rating
- 4.2/5
- Reviews
- 1,774
- Age
- 3y ago

Portable Travel Potty Chair Liners Bags Universal with Drawstring For Toddler Potty Training Toilet Seat Disposable Cleaning Bag For Kids Toddler Adults Pet Outdoors-90 PCS(45 * 50CM)
- Price
- £7.38
- Rating
- 4.2/5
- Reviews
- 1,774
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
12
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
77%
Top 20: 100%
Open market
0%
- Potette Plus60%
- VISATOR25%
- Newnice7%
- BabyMad4%
- Orzbow4%
Demand
Potty Liners search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 3.7×
Search terms
Top Potty Liners search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- potty liners21K/yr
- potette8K/yr
- potty bags8K/yr
- potty liners disposable8K/yr
- travel potty liners7K/yr
- potty bags disposable4K/yr
- potette potty3K/yr
- potette plus3K/yr
Reviews and returns
What reviews say buyers love and hate about Potty Liners
We read the reviews and the return reasons for every product selling here.
“Far too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Potty Liners questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









