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Plastic Stool

Maybe

An estimated 0.4% of orders come back. But shoppers spend an estimated $38K a year here, so Plastic Stool is a Maybe.

Flapen Score
55
55 / 100
Top 19% of 638 Baby Products niches · +8 vs the category median of 47
Market size
£38K/yr104K searches / yr
90-day growth
+22.6%search demand this quarter
Competition
37%top-5 click share · 31 brands · 123 sellers

Flapen Score

Plastic Stool against its category

The dotted line is the Baby Products average. Past it, Plastic Stool is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plastic Stool market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plastic Stool 104K times last year and spent an estimated £38K. The top 5 brands take 51% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
+22.6%
Conversion, latest week
3.3%
Market size, estimated
£38Ka year
Peak month
May1.5× the quietest month
Top search term
plastic stool39K searches a year

02 · Price

A sale here is worth £11.27.

Listings sell for £11.27 on average, from £4.16 to £39.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £11.27 that is £0 to £1K a year per listing.

Average price
£11.27under the $15 to $100 sweet spot
Price range
£4.16–£39.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #40 within Nursery. It carries 2,489 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
50%
Out of stock, average day
8.5%
Average rank
#40in Nursery
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,489per listing
Listings tracked
42

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Plastic Stool products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

31 falling

Sellers

123

Top-5 brand share

51%

Top 20: 91%

Top-5 click share

37%

Top 20: 78%

Open market

44%

  • Brand 118%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Plastic Stool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25JunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Plastic Stool search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plastic stool39K/yr
  • plastic step stool20K/yr
  • plastic step14K/yr
  • plastic steps8K/yr
  • plastic stools8K/yr
  • plastic foot stool5K/yr
  • plastic stools to sit on5K/yr
  • small plastic stool5K/yr

Reviews and returns

What reviews say buyers love and hate about Plastic Stool

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Strength”
22%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Not fit for purpose”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Plastic Stool questions

Answered from the same tracked data.