Personalised Childrens Books
FailShoppers spend an estimated $26K a year here, so Personalised Childrens Books is a Fail.
- Flapen Score
- 40 / 100Ranks 498 of 638 Baby Products niches · −7 vs the category median of 4740
- Market size
- £26K/yr98K searches / yr
- 90-day growth
- -8.7%search demand this quarter
- Competition
- 46%top-5 click share · 10 brands · 13 sellers
Flapen Score
Personalised Childrens Books against its category
The dotted line is the Baby Products average. Past it, Personalised Childrens Books is stronger. Inside it, weaker.
Market
The Personalised Childrens Books market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Personalised Childrens Books 98K times last year and spent an estimated £26K. The top 5 brands take 94% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -8.7%
- Conversion, latest week
- 1.5%
- Market size, estimated
- £26Ka year
- Peak month
- December4.8× the quietest month
- Top search term
- personalised childrens books23K searches a year
02 · Price
A sale here is worth £17.34.
Listings sell for £17.34 on average, from £5.62 to £29.74. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £17.34 that is £0 to £2K a year per listing.
- Average price
- £17.34inside the $15 to $100 sweet spot
- Price range
- £5.62–£29.74
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 13% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #836 within Gifts & Keepsakes. It carries 588 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 13%
- Out of stock, average day
- 1.6%
- Average rank
- #836in Gifts & Keepsakes
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 588per listing
- Listings tracked
- 32
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Personalised Childrens Books products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Personalised Story Book by Dinkleboo -We Love You - for Kids Aged 0 to 8 Years Old - The Perfect Book to Show Your Child just How Much You Love Them - Smooth Matte Finish - Soft Cover
- Price
- £16.04
- Rating
- 3.9/5
- Reviews
- 29
- Age
- 3y ago

My Very Own Fairytale - Personalised Book for Children - I See Me! (Hardcover)
- Price
- £18.92
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 3y ago

Personalised Story Book by Dinkleboo - Goodnight - for Children Aged 0 to 8 Years Old - Tuck Your Baby Toddler or Young Child in for Sweet Dreams with This Rhyming Story Book- Soft Cover
- Price
- £16.07
- Rating
- 4.6/5
- Reviews
- 69
- Age
- 3y ago

Book of Personalised Nursery Rhymes and Modern Poems for Baby and Child - Birthday Baptism Gift
- Price
- £29.15
- Rating
- 4.8/5
- Reviews
- 512
- Age
- 9y ago

Personalised Story Book by Dinkleboo -The Dinosaur - for Kids Aged 0 to 8 Years Old - A Story About Your Child Going on an Adventure to find a New Dinosaur Friend - Smooth Matte Finish. Soft Cover
- Price
- £16.04
- Rating
- 4.6/5
- Reviews
- 196
- Age
- 3y ago
Trending
estimated 90-day click momentum
Personalised Nursery Rhyme Hardback Book Custom Name Baby Gift Christening Baptism or Birthday Present for Boys & Girls (Ages 04) - Premium Quality Hardack
- Price
- £24.59
- Rating
- 5.0/5
- Reviews
- 36
- Age
- 2y ago

Personalised Baby Gift Book of Nursery Rhymes. A Timeless Keepsake for Birthdays Christening or Christmas.
- Price
- £29.32
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 8mo ago

My Very Own Lorries - Personalised Childrens Book - I See Me! (Softcover)
- Price
- £17.83
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 4y ago

Who Loves Me? - Personalised Childrens Book - I See Me! (Blue Hardcover)
- Price
- £21.35
- Rating
- 4.8/5
- Reviews
- 584
- Age
- 8y ago

Arpan A5 Personalised Diary with Custom Text 136 Pages Ribbon Marker Elastic Closure 80gsm Paper Personalised Notebook A5 Personalised Stationery for Office School (Black - Text)
- Price
- £9.00
- Rating
- 4.6/5
- Reviews
- 77
- Age
- 2y ago
Newest
by launch date
Personalised Baby Gift Book of Nursery Rhymes. A Timeless Keepsake for Birthdays Christening or Christmas.
- Price
- £29.32
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 8mo ago

Adventa Personalised Notebook A5 add your own Photo/Image/Text Journal A5 100 GSM 120 Ruled Pages Protective Cover Notepad Journal with Lined Pages (6x8 Photo Art Image Insert)
- Price
- £6.46
- Rating
- 4.3/5
- Reviews
- 9
- Age
- 1y ago

My Very Own Dinosaurs - Personalised Childrens Book - I See Me! (Softcover)
- Price
- £17.49
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 1y ago

Personalised Nursery Rhyme Hardback Book Custom Name Baby Gift Christening Baptism or Birthday Present for Boys & Girls (Ages 04) - Premium Quality Hardack
- Price
- £24.59
- Rating
- 5.0/5
- Reviews
- 36
- Age
- 2y ago

Arpan A5 Personalised Diary with Custom Text 136 Pages Ribbon Marker Elastic Closure 80gsm Paper Personalised Notebook A5 Personalised Stationery for Office School (Black - Text)
- Price
- £9.00
- Rating
- 4.6/5
- Reviews
- 77
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
13
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 87%
Open market
4%
- Dinkleboo51%
- I See Me!28%
- My Magic Name10%
- Adventa2%
- MY GIVEN NAME2%
- Bstorify2%
- Open — no brand owns it (4 brands, 4%)
Demand
Personalised Childrens Books search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.8×
Search terms
Top Personalised Childrens Books search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- personalised childrens books23K/yr
- personalised books for children24K/yr
- personalised book15K/yr
- personalised baby book11K/yr
- personalised baby books8K/yr
- personalised books6K/yr
- personalised story books for girls3K/yr
- personalised kids book5K/yr
- personalised books with your childs name4K/yr
Reviews and returns
What reviews say buyers love and hate about Personalised Childrens Books
We read the reviews and the return reasons for every product selling here.
“Very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Personalised Childrens Books questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









