Personalised Baby Blankets

Shoppers searched for this 220K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months

220K

Growth, 90 days vs prior 90

-8.4%

Conversion, latest week

1.7%

Market size, estimated

£57Ka year

Peak month

January1.4× the quietest month

Top search term

personalised baby blanket72K searches a year

Listings sell for £14.94 on average, from £8.49 to £23.89. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £14.94 that is £0 to £1K a year per listing.

Average price

£14.94under the $15 to $100 sweet spot

Price range

£8.49–£23.89

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 8% ship with Prime. On an average day, 13.9% of listings are out of stock. The average listing ranks #91 within Nursery. It carries 245 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

8%

Out of stock, average day

13.9%

Average rank

#91in Nursery

Average rating

4.66 starsAmazon United Kingdom average 4.36 stars

Average reviews

245per listing

Listings tracked

39

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months