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Next to Me Crib Sheets

Next to Me Crib Sheets shows low returns (0.8%), but soft demand (-6.2% this quarter) keeps it on the watch list.

Flapen Score

54
Worth a look

Top 23% of 638 Baby Products niches · +7 vs the category median of 47

Market size 53Growth 22Conversion 49Competition 53Returns 96Price range 82Avg price 72Brand share 60Review moat 64Quality gap 33
This niche Category average · 638 niches

Is Next to Me Crib Sheets profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Next to Me Crib Sheets is a £346K/yr Amazon United Kingdom market (608K searches/yr). The top 5 brands hold 69% of demand. Verdict: Worth a look — 54/100.

Next to Me Crib Sheets: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -6.2% over the last 90 days and 3.9% of searches end in a purchase.

£346K

revenue / yr

Units sold / yr25K
Search volume / yr-6.2%608K
Conversion rate3.9%
Avg price£14.60

Who owns the niche?

The top 5 brands hold 69% of demand, so 31% of the market is open.

31%

open market share

Brands · sellers14 · 19
Top-5 product click share53%
Open market31%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 24 products

Sponsored placement83%
New entrants (1y)5· 3 succeeded
Avg rating4.5★
Avg reviews947

Top Next to Me Crib Sheets products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

£0£17K£35K£52K£69K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

19

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

25%

  • Yukkidds19%
  • Sasma Home17%
  • FIEMOL12%
  • Tutti Bambini12%
  • Selemavi9%
  • SPRINGSPIRIT6%

Next to Me Crib Sheets demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume608KCVR3.9%Products24Brands14Top 5 Brands69%OOS Rate0.3%Rating4.5★Reviews947Avg BSR#13
13K8KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Next to Me Crib Sheets search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • next to me crib sheets322K/yr
  • tutti bambini cozee sheets73K/yr
  • crib sheets53K/yr
  • chicco next to me crib sheets26K/yr
  • next to me sheets20K/yr
  • next to me crib mattress sheets10K/yr
  • graco sweet2sleep bedside crib sheets8K/yr
  • bedside crib fitted sheets11K/yr
  • 83x50 crib fitted sheets8K/yr
  • tutti bambini bedside crib fitted sheets7K/yr

What reviews say buyers love and hate about Next to Me Crib Sheets

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Size-Overall27%

Excellent fit

Soft Feel26%

Lovely and soft

Quality-Overall14%

Good quality and very comfort for my baby

Value For Money3%

These are affordable

Advertised Vs Actual Product3%

Was exactly what it advertised as

What buyers complain about

70% of reviews
Quality-Overall26%

Bad quality

Size-Overall26%

Too small

Assembly/Installation3%

Its ok, cant get any sheets to fit the mattress, really awkward to put back together when taken down to travel

Color3%

Grey one looks cheap

Noise Level2%

Also has a loud clicking noise when baby moves so wakes baby up at night

Next to Me Crib Sheets return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

54%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
44%
2Material Quality
28%
3Quality-Overall
9%
4Color
5%
5Thin
2%

Common Next to Me Crib Sheets questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Next to Me Crib Sheets 54/100 on Amazon United Kingdom — Worth a look. The niche generates £346K/yr across 24 tracked products. 3 of 5 products launched in the last 360 days are still selling. Search demand moved -6.2% over the last 90 days.
Search demand for Next to Me Crib Sheets on Amazon United Kingdom is steady year-round — the busiest month runs 1.5× the quietest.