New Mum Pamper Kit

Shoppers searched for this 622K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £220K a year.

Searches, last 12 months

622K

Growth, 90 days vs prior 90

-6.1%

Conversion, latest week

2.2%

Market size, estimated

£220Ka year

Peak month

December2.1× the quietest month

Top search term

new mum pamper kit78K searches a year

Listings sell for £16.14 on average, from £2.97 to £38.19. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £16.14 that is £2K to £4K a year per listing.

Average price

£16.14inside the $15 to $100 sweet spot

Price range

£2.97–£38.19

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #101 within Gifts & Keepsakes. It carries 376 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

15.1%

Average rank

#101in Gifts & Keepsakes

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

376per listing

Listings tracked

47

15 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

6Amazon's first-year sales bar

Average brand age

29 months