Neals Yard Bath
brand-locked demand (top 5 brands take 99% of clicks) — Neals Yard Bath doesn't clear our bar today.
Flapen Score
Ranks 351 of 638 Baby Products niches · −1 vs the category median of 47
Is Neals Yard Bath profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Neals Yard Bath is a £86K/yr Amazon United Kingdom market (96K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.
Neals Yard Bath: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -4.5% over the last 90 days and 8.7% of searches end in a purchase.
£86K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 37 products
Top Neals Yard Bath products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Neals Yard Remedies Aromatic Foaming Bath | Helps the Mind & Body - Relax & Unwind | 200ml
- Price
- £11.61
- Rating
- 4.8/5
- Reviews
- 2,000
- Age
- 18y ago
Miniml All Natural Body Wash and Bubble Bath - 5L Refill Moisturising Pink Grapefruit and Aloe Vera Sensitive Skin Eco Shower Gel Bath Soak - Vegan Friendly Hand Face & Body High Foam Scrub
- Price
- £22.97
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 4y ago
Miniml Natural Body Wash & Bubble Bath - Uplifting Grapefruit 400ml 99.6% Natural Vegan & Cruelty-Free Cleanser for Hydrated Energised Skin
- Price
- £2.45
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 5mo ago
Miniml All Natural Body Wash and Bubble Bath - 5L Refill Moisturising Tea Tree and Mint Sensitive Skin Eco Shower Gel Bath Soak - Vegan Friendly Hand Face & Body High Foam Scrub
- Price
- £21.13
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 4y ago
Neals Yard Remedies Aromatic Foaming Bath - Helps the Mind & Body - Relax & Unwind - 300ml (worth 24)
- Price
- £15.98
- Rating
- 4.6/5
- Reviews
- 209
- Age
- 3y ago
Trending
90-day click momentum
Miniml Natural Hand Wash Fig Leaf & Patchouli 400ml - Vegan & Cruelty Free Liquid Soap for Sensitive Skin Moisturising & Gentle Everyday Hand Cleansing
- Price
- £2.85
- Rating
- 3.6/5
- Reviews
- 20
- Age
- 4mo ago
Miniml Natural Body Wash & Bubble Bath - Uplifting Grapefruit 400ml 99.6% Natural Vegan & Cruelty-Free Cleanser for Hydrated Energised Skin
- Price
- £2.45
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 5mo ago
Miniml Natural Body Wash & Bubble Bath - Calming Lavender 400ml 99.6% Natural Vegan & Cruelty-Free Cleanser with Pro-Vitamin B5 packaging may vary
- Price
- £2.86
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 5mo ago
Faith In Nature Natural Aloe Vera Body Wash Soothing Shower Gel Vegan and Cruelty Free No SLS or Parabens 400 ml
- Price
- £2.79
- Rating
- 4.6/5
- Reviews
- 14,666
- Age
- 17y ago
Miniml Natural Eco Body Wash and Bubble Bath 5L Refill Lavender and Chamomile - For all skin types - Hypoallergenic Dermatologically Tested - Sulphate & Paraben Free Vegan & Cruelty Free
- Price
- £23.87
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 2y ago
Newest
by launch dateMiniml Natural Hand Wash Fig Leaf & Patchouli 400ml - Vegan & Cruelty Free Liquid Soap for Sensitive Skin Moisturising & Gentle Everyday Hand Cleansing
- Price
- £2.85
- Rating
- 3.6/5
- Reviews
- 20
- Age
- 4mo ago
Miniml Natural Body Wash & Bubble Bath - Uplifting Grapefruit 400ml 99.6% Natural Vegan & Cruelty-Free Cleanser for Hydrated Energised Skin
- Price
- £2.45
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 5mo ago
Miniml Natural Body Wash & Bubble Bath - Calming Lavender 400ml 99.6% Natural Vegan & Cruelty-Free Cleanser with Pro-Vitamin B5 packaging may vary
- Price
- £2.86
- Rating
- 4.4/5
- Reviews
- 634
- Age
- 5mo ago
Baylis & Harding Goodness Coconut Vanilla & Shea Bath Soak 500 ml (Pack of 3) - Vegan Friendly
- Price
- £7.93
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 9mo ago
Miniml All Natural Body Wash and Bubble Bath - 1L Bottle Moisturising Pink Grapefruit and Aloe Vera Sensitive Skin Eco Shower Gel Bath Soak - Vegan Friendly High Foam
- Price
- £7.26
- Rating
- 3.8/5
- Reviews
- 34
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.
Brands
7 falling
Sellers
65
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
40%
Top 20: 82%
Open market
1%
- Miniml51%
- Neal's Yard Remedies34%
- Baylis & Harding9%
- FAITH IN NATURE3%
- Method1%
- Organic Shop1%
- Open — no brand owns it (1 brand, 1%)
Neals Yard Bath demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.5×
Top Neals Yard Bath search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- miniml body wash14K/yr
- neals yard bath21K/yr
- minimal body wash5K/yr
- baylis and harding bath soak10K/yr
- natural bubble bath8K/yr
- miniml shower gel3K/yr
- neals yard bath foam9K/yr
- neals yard bubble bath7K/yr
- minimal shower gel3K/yr
- organic bubble bath4K/yr
What reviews say buyers love and hate about Neals Yard Bath
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“It smells divine”
“Value for money”
“Great Gift Idea – Good Quality and Excellent Value”
“Easy to lather, gentle, and smells fantastic”
“leaves skin soft”
What buyers complain about
58% of reviews“Awful smell”
“Caused allergic reaction”
“certainly not worth the money”
“a smaller bottle than expected”
“not noticeably moisturised”
Neals Yard Bath return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
3%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Neals Yard Bath questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
