Nappies Size 7

Shoppers searched for this 325K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £519K a year.

Searches, last 12 months

325K

Growth, 90 days vs prior 90

+4.7%

Conversion, latest week

9.7%

Market size, estimated

£519Ka year

Peak month

April1.7× the quietest month

Top search term

pampers size 774K searches a year

Listings sell for £16.46 on average, from £2.84 to £41.92. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £16.46 that is £16K to £21K a year per listing.

Average price

£16.46inside the $15 to $100 sweet spot

Price range

£2.84–£41.92

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

£16K–£21K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

52% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #110 within Nappy Changing. It carries 3,532 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

87%

Out of stock, average day

2.1%

Average rank

#110in Nappy Changing

Average rating

4.34 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,532per listing

Listings tracked

31

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months