Nappies Size 5
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 97% of clicks, so Nappies Size 5 is a Maybe.
- Flapen Score
- 59 / 100Top 8% of 638 Baby Products niches · +12 vs the category median of 4759
- Market size
- £1.1M/yr452K searches / yr
- 90-day growth
- +0.6%search demand this quarter
- Competition
- 50%top-5 click share · 8 brands · 92 sellers
Flapen Score
Nappies Size 5 against its category
The dotted line is the Baby Products average. Past it, Nappies Size 5 is stronger. Inside it, weaker.
Market
The Nappies Size 5 market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Nappies Size 5 452K times last year and spent an estimated £1.1M. The top 5 brands take 97% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 12.5% of those searches ended in a purchase.
Shoppers searched for this 452K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.
- Searches, last 12 months
- 452K
- Growth, 90 days vs prior 90
- +0.6%
- Conversion, latest week
- 12.5%
- Market size, estimated
- £1.1Ma year
- Peak month
- January1.2× the quietest month
- Top search term
- pampers size 5161K searches a year
02 · Price
A sale here is worth £19.43.
Listings sell for £19.43 on average, from £5.59 to £39.89. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At £19.43 that is £39K to £49K a year per listing.
- Average price
- £19.43inside the $15 to $100 sweet spot
- Price range
- £5.59–£39.89
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £39K–£49K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
52% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Nappy Changing. It carries 3,446 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 52%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #137in Nappy Changing
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,446per listing
- Listings tracked
- 29
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Nappies Size 5 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Pampers Baby-Dry Paw Patrol Edition Size 5 186 Nappies 11kg-16kg Monthly Pack Up to a 100% Leak-Free & Comfortable Night
- Price
- £36.69
- Rating
- 4.5/5
- Reviews
- 1,762
- Age
- 3y ago

Pampers Premium Protection Size 5 152 Baby Nappies 11kg-16kg Monthly Pack with Pampers Harmonie Aqua Baby Wipes 1 Pack of 10 Wipes
- Price
- £35.17
- Rating
- 4.4/5
- Reviews
- 180
- Age
- 5y ago

Pampers Baby-Dry Characters Paw Patrol Nappy Pants S5
- Price
- £36.48
- Rating
- 4.7/5
- Reviews
- 2,617
- Age
- 3y ago

By Amazon - 76 Ultra Dry Nappies - Size 5 (10-16 kg) (Previously a Mama Bear Brand Same Product)
- Price
- £11.49
- Rating
- 4.1/5
- Reviews
- 13,268
- Age
- 5y ago

by Amazon Disney Nappy Pants Size 5 (12-17 kg) 70 Count White (Previously a Mama Bear brand same product)
- Price
- £11.53
- Rating
- 4.2/5
- Reviews
- 7,046
- Age
- 4y ago
Trending
estimated 90-day click momentum
Joyo roy Reusable Training Pants for Baby Boy 5T 4Pack Potty Training Pants 100% Cotton Cloth Nappies Size 5 Padded Underwear for Toddlers Toilet Potty Trainer Underwear for Boys Reusable Diapers
- Price
- £14.94
- Rating
- 4.0/5
- Reviews
- 128
- Age
- 6y ago

Pampers Night Nappy Pants Size 5 160 Nappies 11kg-17kg
- Price
- £38.81
- Rating
- 4.5/5
- Reviews
- 813
- Age
- 3y ago

Pampers Baby Dry Size 5 Nappies 11 to 23kg with Absorbing Channels
- Price
- £19.34
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 11y ago

Pampers Premium Protection S5 x32
- Price
- £6.19
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 3y ago

Baby-Dry Nappy Size 5 (12-17kg) Pants Bundle 2 Packs of 33
- Price
- £26.01
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago
Newest
by launch date
Baby-Dry Nappy Size 5 (12-17kg) Pants Bundle 2 Packs of 33
- Price
- £26.01
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

PAMPERS Pants Nappies Pull ON Size 5 Junior 58 Pack
- Price
- £16.78
- Rating
- 4.6/5
- Reviews
- 4
- Age
- 1y ago

Pura Nappy Pants Size 5 20 Count 12-17kg 360 Stretch Fit Potty Training Pants for Hypoallergenic & Sensitive Skin Up to 12 Hours Overnight Leak Protection Totally Chlorine Free
- Price
- £5.59
- Rating
- 4.0/5
- Reviews
- 88
- Age
- 2y ago

Pampers Baby-Dry Paw Patrol Edition Size 5 186 Nappies 11kg-16kg Monthly Pack Up to a 100% Leak-Free & Comfortable Night
- Price
- £36.69
- Rating
- 4.5/5
- Reviews
- 1,762
- Age
- 3y ago

Pampers Night Nappy Pants Size 5 160 Nappies 11kg-17kg
- Price
- £38.81
- Rating
- 4.5/5
- Reviews
- 813
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
92
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 91%
Open market
2%
- Pampers73%
- by Amazon18%
- HUBSIDIA3%
- Joyo roy2%
- Pura1%
- Heekcaa1%
- Open — no brand owns it (2 brands, 2%)
Demand
Nappies Size 5 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Nappies Size 5 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pampers size 5161K/yr
- nappies size 584K/yr
- size 5 nappies49K/yr
- pampers pants size 519K/yr
- nappy pants size 521K/yr
- pampers size 5 pants15K/yr
- pampers premium protection size 515K/yr
- size 5 nappy pants13K/yr
- pull ups size 58K/yr
- pampers nappies size 58K/yr
Reviews and returns
What reviews say buyers love and hate about Nappies Size 5
We read the reviews and the return reasons for every product selling here.
“They still leak”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nappies Size 5 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









