Milton Hand Sanitiser

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months

60K

Growth, 90 days vs prior 90

+10.7%

Conversion, latest week

7.3%

Market size, estimated

£33Ka year

Top search term

milton hand sanitiser27K searches a year

Listings sell for £7.55 on average, from £1.81 to £14.16. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £7.55 that is £2K to £4K a year per listing.

Average price

£7.55under the $15 to $100 sweet spot

Price range

£1.81–£14.16

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #53 within Health & Baby Care. It carries 669 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

100%

Out of stock, average day

13.3%

Average rank

#53in Health & Baby Care

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

669per listing

Listings tracked

11

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months