Lego Table
MaybeAn estimated 0.7% of orders come back. But buyers convert on only 0.4% of searches, so Lego Table is a Maybe.
- Flapen Score
- 50 / 100Top 37% of 638 Baby Products niches · +3 vs the category median of 4750
- Market size
- £31K/yr161K searches / yr
- 90-day growth
- -28.4%search demand this quarter
- Competition
- 37%top-5 click share · 27 brands · 122 sellers
Flapen Score
Lego Table against its category
The dotted line is the Baby Products average. Past it, Lego Table is stronger. Inside it, weaker.
Market
The Lego Table market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Lego Table 161K times last year and spent an estimated £31K. The top 5 brands take 44% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.
- Searches, last 12 months
- 161K
- Growth, 90 days vs prior 90
- -28.4%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £31Ka year
- Peak month
- November4.6× the quietest month
- Top search term
- lego table94K searches a year
02 · Price
A sale here is worth £45.16.
Listings sell for £45.16 on average, from £9.11 to £112.88. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £45.16 that is £0 to £5K a year per listing.
- Average price
- £45.16inside the $15 to $100 sweet spot
- Price range
- £9.11–£112.88
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 23.4% of listings are out of stock. The average listing ranks #124 within Nursery. It carries 1,016 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 55%
- Out of stock, average day
- 23.4%
- Average rank
- #124in Nursery
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,016per listing
- Listings tracked
- 40
04 · Newcomers
0 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Lego Table products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
27 rising
Sellers
122
Top-5 brand share
44%
Top 20: 94%
Top-5 click share
37%
Top 20: 82%
Open market
50%
- Brand 114%
- Brand 29%
- Brand 39%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Lego Table search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.6×
Search terms
Top Lego Table search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lego table94K/yr
- lego table with storage35K/yr
- lego desk8K/yr
- lego building table6K/yr
- duplo table8K/yr
- lego table for older kids4K/yr
- lego table for kids7K/yr
Reviews and returns
What reviews say buyers love and hate about Lego Table
We read the reviews and the return reasons for every product selling here.
“Assembly instructions could be better”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lego Table questions
Answered from the same tracked data.