Kids Shower Gel
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 98% of clicks, so Kids Shower Gel is a Maybe.
- Flapen Score
- 51 / 100Top 33% of 638 Baby Products niches · +4 vs the category median of 4751
- Market size
- £598K/yr762K searches / yr
- 90-day growth
- +15.9%search demand this quarter
- Competition
- 52%top-5 click share · 7 brands · 56 sellers
Flapen Score
Kids Shower Gel against its category
The dotted line is the Baby Products average. Past it, Kids Shower Gel is stronger. Inside it, weaker.
Market
The Kids Shower Gel market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kids Shower Gel 762K times last year and spent an estimated £598K. The top 5 brands take 98% of clicks. Demand peaks in Jul. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 16.0% of those searches ended in a purchase.
Shoppers searched for this 762K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.0% of those searches ended in a purchase. Searches in the last 90 days moved +15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £598K a year.
- Searches, last 12 months
- 762K
- Growth, 90 days vs prior 90
- +15.9%
- Conversion, latest week
- 16.0%
- Market size, estimated
- £598Ka year
- Peak month
- July1.9× the quietest month
- Top search term
- childs farm376K searches a year
02 · Price
A sale here is worth £4.90.
Listings sell for £4.90 on average, from £1.76 to £16.52. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At £4.90 that is £12K to £15K a year per listing.
- Average price
- £4.90under the $15 to $100 sweet spot
- Price range
- £1.76–£16.52
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £12K–£15K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
66% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Health & Baby Care. It carries 743 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #26in Health & Baby Care
- Average rating
- 4.70 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 743per listing
- Listings tracked
- 29
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Kids Shower Gel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Childs Farm Kids Hair & Body Wash Blackberry & Apple | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 250ml
- Price
- £2.65
- Rating
- 4.7/5
- Reviews
- 913
- Age
- 1y ago

Childs Farm Kids Bluey Hair & Body Wash Bluey-Berry | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 250ml
- Price
- £2.69
- Rating
- 4.7/5
- Reviews
- 407
- Age
- 1y ago

Sanex Expert Skin Health Head to Toe Kids Body Wash 720ml - protects delicate skin - childrens shower gel - gently cleanses - 12h hydration - dermatologically tested - paediatrician approved
- Price
- £3.19
- Rating
- 4.7/5
- Reviews
- 1,771
- Age
- 5y ago

Childs Farm Kids Hair & Body Wash Sweet Orange | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 250ml
- Price
- £2.61
- Rating
- 4.7/5
- Reviews
- 913
- Age
- 1y ago

Childs Farm Baby Shampoo & Body Wash Baby Soft Scent Tear-free | Gently Cleanses & Soothes | Suitable for Newborns with Dry Sensitive Skin 250ml
- Price
- £2.82
- Rating
- 4.7/5
- Reviews
- 366
- Age
- 1y ago
Trending
estimated 90-day click momentum
JAN & JUL Adjustable Toddler Sun-Hat with UV Protection (L: 2-5 Years Purple Daisy)
- Price
- £16.52
- Rating
- 4.8/5
- Reviews
- 3,685
- Age
- 4y ago

Childs Farm OatDerma Body Moisturiser Fragrance Free Soothing Hydration Sensitive Skin Emollient Baby Kids 200ml
- Price
- £3.73
- Rating
- 4.7/5
- Reviews
- 307
- Age
- 1y ago

Childs Farm Kids Hair & Body Wash Blackberry & Apple | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 250ml
- Price
- £2.65
- Rating
- 4.7/5
- Reviews
- 913
- Age
- 1y ago

Childs Farm Tangle Taming Hair Detangler Spray Heat Styling Protector Strawberry and Mint Children Kids 100ml
- Price
- £2.89
- Rating
- 4.6/5
- Reviews
- 630
- Age
- 1y ago

Childs Farm Kids Hair & Body Wash Sweet Orange | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 250ml
- Price
- £2.61
- Rating
- 4.7/5
- Reviews
- 913
- Age
- 1y ago
Newest
by launch date
Childs Farm Kids Hair & Body Wash Blackberry & Apple | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 500ml
- Price
- £5.11
- Rating
- 4.7/5
- Reviews
- 407
- Age
- 1y ago

Childs Farm Kids Hair & Body Wash Sweet Orange | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 500ml
- Price
- £5.05
- Rating
- 4.7/5
- Reviews
- 407
- Age
- 1y ago

Childs Farm Kids Hair & Body Wash Peach & Apricot | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 250ml
- Price
- £3.00
- Rating
- 4.7/5
- Reviews
- 913
- Age
- 1y ago

Childs Farm Kids Hair & Body Wash Watermelon & Pineapple | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 500ml
- Price
- £5.04
- Rating
- 4.7/5
- Reviews
- 407
- Age
- 1y ago

Childs Farm Kids Bluey Hair & Body Wash Bluey-Berry | Tear-free Gently Cleanses | Suitable for Dry Sensitive Skin 250ml
- Price
- £2.69
- Rating
- 4.7/5
- Reviews
- 407
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
56
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 92%
Open market
1%
- Childs Farm81%
- Sanex9%
- JAN & JUL4%
- Palmolive2%
- Aveeno Baby1%
- Johnson's Baby1%
- Open — no brand owns it (1 brand, 1%)
Demand
Kids Shower Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.9×
Search terms
Top Kids Shower Gel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- childs farm376K/yr
- childs farm body wash85K/yr
- kids body wash60K/yr
- kids shower gel60K/yr
- child farm30K/yr
- childs farm bluey13K/yr
- sanex kids25K/yr
- child farm body wash13K/yr
- shower gel kids11K/yr
- kids wash11K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Shower Gel
We read the reviews and the return reasons for every product selling here.
“A weird fake scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Shower Gel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









