Kids Shampoo

Shoppers searched for this 593K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £420K a year.

Searches, last 12 months

593K

Growth, 90 days vs prior 90

+17.4%

Conversion, latest week

13.9%

Market size, estimated

£420Ka year

Peak month

January2.4× the quietest month

Top search term

kids shampoo159K searches a year

Listings sell for £5.08 on average, from £1.30 to £16.10. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At £5.08 that is £13K to £15K a year per listing.

Average price

£5.08under the $15 to $100 sweet spot

Price range

£1.30–£16.10

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

100K–125K

Units per listing a year

2,500–3,000

Revenue per listing a year

£13K–£15K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

66% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #244 within Health & Baby Care. It carries 1,222 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

66%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#244in Health & Baby Care

Average rating

4.61 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,222per listing

Listings tracked

32

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months