Face Cream for Dry Skin
FailThe top 5 brands take 100% of clicks, so Face Cream for Dry Skin is a Fail.
- Flapen Score
- 49 / 100Top 42% of 638 Baby Products niches · +2 vs the category median of 4749
- Market size
- £153K/yr96K searches / yr
- 90-day growth
- +6.0%search demand this quarter
- Competition
- 53%top-5 click share · 4 brands · 123 sellers
Flapen Score
Face Cream for Dry Skin against its category
The dotted line is the Baby Products average. Past it, Face Cream for Dry Skin is stronger. Inside it, weaker.
Market
The Face Cream for Dry Skin market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Face Cream for Dry Skin 96K times last year and spent an estimated £153K. All 4 brands take every click. Demand peaks in Jul–Aug–Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 12.3% of those searches ended in a purchase.
Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £153K a year.
- Searches, last 12 months
- 96K
- Growth, 90 days vs prior 90
- +6.0%
- Conversion, latest week
- 12.3%
- Market size, estimated
- £153Ka year
- Peak month
- July4.4× the quietest month
- Top search term
- green people24K searches a year
02 · Price
A sale here is worth £12.84.
Listings sell for £12.84 on average, from £4.02 to £33.83. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £12.84 that is £3K to £6K a year per listing.
- Average price
- £12.84under the $15 to $100 sweet spot
- Price range
- £4.02–£33.83
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #251 within Health & Baby Care. It carries 1,722 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #251in Health & Baby Care
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,722per listing
- Listings tracked
- 28
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Face Cream for Dry Skin products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
123
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
53%
Top 20: 91%
Open market
0%
- Brand 166%
- Brand 223%
- Brand 310%
- Brand 41%
Demand
Face Cream for Dry Skin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 4.4×
Search terms
Top Face Cream for Dry Skin search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- green people24K/yr
- weleda shower gel15K/yr
- burts bees baby19K/yr
- weleda body wash10K/yr
- weleda baby shampoo body wash4K/yr
- weleda baby shampoo6K/yr
- organic baby wash6K/yr
- weleda baby wash7K/yr
- burts bees shampoo2K/yr
- organic baby shampoo3K/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Cream for Dry Skin questions
Answered from the same tracked data.









