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Door Jammer

soft demand (-35.3% this quarter) — Door Jammer doesn't clear our bar today.

Flapen Score

48
Skip it

Top 46% of 638 Baby Products niches · +1 vs the category median of 47

Market size 13Growth 7Conversion 28Competition 62Returns 84Price range 68Avg price 60Brand share 84Review moat 48Quality gap 72
This niche Category average · 638 niches

Is Door Jammer profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Door Jammer is a £53K/yr Amazon United Kingdom market (178K searches/yr). The top 5 brands hold 51% of demand. Verdict: Skip it — 48/100.

Door Jammer: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -35.3% over the last 90 days and 2.3% of searches end in a purchase.

£53K

revenue / yr

Units sold / yr5K
Search volume / yr-35.3%178K
Conversion rate2.3%
Avg price£13.20

Who owns the niche?

The top 5 brands hold 51% of demand, so 49% of the market is open.

49%

open market share

Brands · sellers34 · 55
Top-5 product click share48%
Open market49%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 39 products

Sponsored placement85%
New entrants (1y)5· 1 succeeded
Avg rating4.3★
Avg reviews1,742

Top Door Jammer products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£5K£8K£11K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 rising

Sellers

55

Top-5 brand share

51%

Top 20: 85%

Top-5 click share

48%

Top 20: 80%

Open market

46%

  • AceMining20%
  • Door-Jammer16%
  • LUNAVAR8%
  • Generic4%
  • Crosize4%
  • nnOuOnn4%

Door Jammer demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume178KCVR2.3%Products39Brands34Top 5 Brands51%OOS Rate7.0%Rating4.3★Reviews1,742Avg BSR#786
10K6KPrime Day '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Top Door Jammer search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • door security41K/yr
  • door jammer34K/yr
  • door security bar27K/yr
  • front door security14K/yr
  • door jammers for inside doors16K/yr
  • door blocker10K/yr
  • door security devices5K/yr
  • door jam7K/yr
  • security door stopper10K/yr
  • hotel door jammer3K/yr

What reviews say buyers love and hate about Door Jammer

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Quality-Overall14%

Excellent product

Locking Mechanism13%

Brilliant lock easy to use

Security13%

Feels secure

Ease Of Use11%

Ease of use

Advertised Vs Actual Product9%

As advertised

What buyers complain about

60% of reviews
Functionality-Overall15%

Didn't work

Locking Mechanism8%

Hard to unlock

Quality-Overall8%

Cheap

Durability6%

Broke really easily

Size-Overall6%

No fitting

Door Jammer return rate & reasons

Why buyers send it back, as a share of all return requests.

1.6%

Return rate

46%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
38%
2Compatibility-Overall
15%
3Functionality-Overall
13%
4Locking Mechanism
4%
5Defective Material/Parts
3%

Common Door Jammer questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Door Jammer 48/100 on Amazon United Kingdom — Skip it. The niche generates £53K/yr across 39 tracked products. 1 of 5 products launched in the last 360 days are still selling. Search demand moved -35.3% over the last 90 days.
Door Jammer buyers on Amazon United Kingdom complain most about Functionality-Overall, Locking Mechanism, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 1.6%.